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This article looks at the trade-offs that gift givers and gift receivers make between desirability and feasibility using construal level theory as a framework. Focusing on the asymmetric distance from a gift that exists within giver-receiver dyads, the authors propose that, unlike receivers,...
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Conceptualizing probability as psychological distance, we draw on construal level theory (Trope & Liberman, 2003) to propose that decreasing an event's probability leads individuals to represent the event by its central, abstract, general features (high-level construal) rather than by its...
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Four studies demonstrate that selling and buying prices are differentially influenced by the value of products’ low- and high-level construal features. The study shows that sellers construe products at a higher level than do buyers and owners. Based on this, this study predicts and...
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Our research shows that men and women differ in their use of communicative abstraction, with men using more abstract communication than women. Because people rely on communicative abstraction as a heuristic cue for power and status, women’s tendency to use less abstract communication may...
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