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Slotting allowances in China : perspectives of a large manufacturer versus a large retailer in the China grocery market
Kaynak, Erdener; Chow, Clement S. F.; Xie, Jason Z. - In: Journal of marketing channels : ... distribution … 22 (2015) 1, pp. 27-41
Persistent link: https://www.econbiz.de/10010503351
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The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau
Chow, Clement S. F.; Kaynak, Erdener; Mak, Winnie - In: Asia Pacific journal of marketing and logistics 27 (2015) 1, pp. 23-39
Persistent link: https://www.econbiz.de/10010508360
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Modeling quality commitment in service organizations : an empirical study
Demirbag, Mehmet; Sahadev, Sunil; Kaynak, Erdener; … - In: European journal of marketing : EJM 46 (2012) 6, pp. 790-810
Persistent link: https://www.econbiz.de/10009562330
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Successfully doing business/marketing in Eastern Europe
Kirpalani, Vishnu H. (contributor);  … - 2008 - 1. publ.
Persistent link: https://www.econbiz.de/10003721991
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The impact of country-of-origin and ethnocentrism : an experimental study of consumer taste preferences for soft drinks at a cross-cultural level
Harcar, Talha; Kaynak, Erdener - In: Journal of euromarketing 24 (2015) 2/3, pp. 120-131
Persistent link: https://www.econbiz.de/10011408858
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Comparative marketing, integrative statement
Kaynak, Erdener; Savitt, Ronald - In: Comparative marketing systems, (pp. 3-13). 1984
Persistent link: https://www.econbiz.de/10002209737
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A comparative study of advertising in Canada, the United Kingdom and Turkey
Kaynak, Erdener; Mitchell, L. A. - In: European journal of marketing : EJM 15 (1981) 1, pp. 1-9
Persistent link: https://www.econbiz.de/10002209766
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Conceptualizations and methodological framework for export marketing planning
Kaynak, Erdener; Stevenson, Lois - In: Liiketaloudellinen aikakauskirja 30 (1981) 4, pp. 393-406
Persistent link: https://www.econbiz.de/10002209778
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The Delphi technique in the measurement of tourism market potential : the case of Nova Scotia
Kaynak, Erdener; Macaulay, James A. - In: Tourism management : research, policies, practice 5 (1984) 23, pp. 87-101
Persistent link: https://www.econbiz.de/10002209793
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The evolution of food retailing systems : contrasting the experience of developed and developing countires
Kaynak, Erdener; Cavusgil, S. Tamer - In: Journal of the Academy of Marketing Science 10 (1982) 3, pp. 249-268
Persistent link: https://www.econbiz.de/10002209819