Mariconda, Simone; Zamparini, Alessandra; Lurati, Francesco - In: Corporate Communications: An International Journal 24 (2018) 1, pp. 115-127
Purpose: The purpose of this paper is to conceptually develop and empirically test a model according to which a crisis leads to a greater reputational damage when it is highly relevant to the firm’s organizational identity or highly relevant to stakeholders’ identity....