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Identifying the direct mail-pr...
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Wansbeek, Tom
128
Leeflang, Peter
110
Doorn, Jenny van
44
Kapteyn, Arie
37
Leeflang, Peter S. H.
36
Meijer, Erik
35
Verhoef, Peter C.
30
Leeflang, P. S. H.
17
Wieringa, Jaap E.
17
Wittink, Dick R.
16
Spierdijk, Laura
12
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11
Bijmolt, Tammo H. A.
10
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9
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8
Wedel, Michel
8
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7
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7
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7
Sarafidis, Vasilis
7
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6
Leeflang, Peter S.H.
6
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6
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5
Balazsi, Laszlo
5
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5
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5
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5
Helmig, Bernd
5
Huber, Jan-Alexander
5
Natter, Martin
5
Skiera, Bernd
5
Backhaus, Klaus
4
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4
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4
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4
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
21
Journal of econometrics
11
Journal of service research : JSR
9
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
9
Econometric reviews
7
CESifo Working Paper Series
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Economics letters
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MSI reports : working paper series
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6
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Research report / Graduate School Research Institute Systems, Organisations and Management
6
European journal of marketing : EJM
5
Journal of Business & Economic Statistics
5
Journal of marketing
5
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
5
Annales d'économie et de statistique
4
Applied economics
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De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
4
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
4
International series in quantitative marketing
4
Journal of Econometrics
4
Journal of Economic Psychology
4
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
Journal of the Academy of Marketing Science
4
Research Memorandum, Institute of Economic Research, Faculty of Economics, University of Groningen
4
Statistics & Probability Letters
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CESifo Working Paper
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Econometrica
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Economics Letters
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of retailing
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Marketing letters : a journal of research in marketing
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Schmalenbach Business Review (sbr)
3
Schmalenbach business review : sbr
3
Annales d'Economie et de Statistique
2
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ECONIS (ZBW)
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RePEc
77
OLC EcoSci
50
USB Cologne (EcoSocSci)
11
EconStor
3
Other ZBW resources
1
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1
Interactions between consumers and firms : identifying the direct mail-prone consumer
Spring, P. N.
;
Wansbeek, Tom
;
Leeflang, Peter
-
2000
Persistent link: https://www.econbiz.de/10001517989
Saved in:
2
Creating lift versus building the base : current trends in marketing dynamics
Leeflang, Peter
;
Bijmolt, Tammo H. A.
;
Doorn, Jenny van
; …
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
1
,
pp. 13-20
Persistent link: https://www.econbiz.de/10003822803
Saved in:
3
Changing consumer markets and marketing in China
Zhang, Sha
;
Doorn, Jenny van
;
Leeflang, Peter
- In:
International journal of business and emerging markets …
4
(
2012
)
4
,
pp. 328-351
Persistent link: https://www.econbiz.de/10009670322
Saved in:
4
Does the importance of value, brand and relationship equity for customer loyalty differ between Eastern and Western cultures?
Zhang, Sha
;
Doorn, Jenny van
;
Leeflang, Peter
- In:
International business review : the official journal of …
23
(
2014
)
1
,
pp. 284-292
Persistent link: https://www.econbiz.de/10010236470
Saved in:
5
Satisfaction as a predictor of future performance : a replication
Doorn, Jenny van
;
Leeflang, Peter
;
Tijs, Marleen
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
3
,
pp. 314-318
Persistent link: https://www.econbiz.de/10009779949
Saved in:
6
Building models for marketing decisions : past, present and future
Leeflang, Peter
-
2000
Persistent link: https://www.econbiz.de/10001505384
Saved in:
7
Paving the way for "distinguished marketing"
Leeflang, Peter
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 76-88
Persistent link: https://www.econbiz.de/10009238553
Saved in:
8
Modeling competitive responsiveness
Leeflang, Peter
- In:
Handbook of marketing decision models
,
(pp. 211-251)
.
2008
Persistent link: https://www.econbiz.de/10003755270
Saved in:
9
Scientification of marketing : [66. Sitzung vom 10. März 2010 in Düsseldorf]
Leeflang, Peter
-
2011
Persistent link: https://www.econbiz.de/10009262056
Saved in:
10
Modeling competitive reaction effects
Leeflang, Peter
- In:
Schmalenbach business review : sbr
60
(
2008
)
4
,
pp. 322-358
Persistent link: https://www.econbiz.de/10003762295
Saved in:
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