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A stage model for transitioning to KAM
Davies, Iain A.; Ryals, Lynette J. - In: Journal of marketing management : MM 25 (2009) 9/10, pp. 1027-1048
Persistent link: https://www.econbiz.de/10003902422
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Relationship management : a sales role, or a state of mind? : an investigation of functions and attitudes across a business-to-business sales force
Davies, Iain A.; Ryals, Lynette J.; Holt, Sue - In: Industrial marketing management : the international … 39 (2010) 7, pp. 1049-1062
Persistent link: https://www.econbiz.de/10008668712
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The role of social capital in the success of fair trade
Davies, Iain A.; Ryals, Lynette J. - In: Journal of business ethics : JOBE 96 (2010) 2, pp. 317-338
Persistent link: https://www.econbiz.de/10008668893
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Where's the strategic intent in key account relationships?
Ryals, Lynette J.; Davies, Iain A. - In: The journal of business & industrial marketing 28 (2013) 2, pp. 111-124
Persistent link: https://www.econbiz.de/10009723082
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Attitudes and behaviours of key account managers : are they really any different to senior sales professionals?
Davies, Iain A.; Ryals, Lynette J. - In: Industrial marketing management : the international … 42 (2013) 6, pp. 919-931
Persistent link: https://www.econbiz.de/10010211249
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How do major European companies communicate their corporate identity across countries? - An empirical investigation of corporate internet communications
Davies, Iain A.; Ryals, Lynette J. - In: Journal of marketing management : MM 25 (2009) 9, pp. 909-926
Persistent link: https://www.econbiz.de/10008341114
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The Role of Social Capital in the Success of Fair Trade
Davies, Iain A.; Ryals, Lynette J. - In: Journal of business ethics : JOBE 96 (2010) 2, pp. 317-339
Persistent link: https://www.econbiz.de/10008637891
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Where's the strategic intent in key account relationships?
Ryals, Lynette J.; Davies, Iain A. - In: The journal of business & industrial marketing 28 (2013) 2, pp. 111-124
Persistent link: https://www.econbiz.de/10010071212
Cover Image
Attitudes and behaviours of key account managers: Are they really any different to senior sales professionals?
Davies, Iain A.; Ryals, Lynette J. - In: Industrial marketing management : the international … 42 (2013) 6, pp. 919-931
Persistent link: https://www.econbiz.de/10010186378
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Alliances and networks: creating success in the UK fair trade market
Davies, Iain A. - In: Journal of business ethics : JOBE 86 (2009), pp. 109-126
Persistent link: https://www.econbiz.de/10003864626