//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Eventevaluation : Event-Contro...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Social Web
20,794
Social web
20,763
Bewertung
13,289
Evaluation
13,148
Online-Marketing
6,122
Internet marketing
6,027
Consumer behaviour
5,459
Konsumentenverhalten
5,456
Deutschland
3,286
Germany
2,647
Theorie
2,617
Theory
2,544
Soziales Netzwerk
2,485
Social network
2,331
Viral marketing
2,303
Virales Marketing
2,303
evaluation
2,289
Beziehungsmarketing
2,288
Relationship marketing
2,285
Electronic Commerce
2,057
Markenführung
2,020
Brand management
2,015
E-commerce
1,975
USA
1,933
Social media
1,778
United States
1,718
social media
1,700
Online-Handel
1,621
Online retailing
1,617
Internet
1,604
Event-Marketing
1,528
Digitalisierung
1,517
Digitization
1,461
Event marketing
1,307
Markenimage
1,160
Brand image
1,153
Management control system
1,045
Welt
1,037
Controlling-Informationssystem
1,035
World
1,018
more ...
less ...
Online availability
All
Undetermined
12,622
Free
9,990
Type of publication
All
Article
24,744
Book / Working Paper
18,203
Other
128
Journal
116
Type of publication (narrower categories)
All
Article in journal
17,838
Aufsatz in Zeitschrift
17,838
Aufsatz im Buch
4,890
Book section
4,890
Graue Literatur
3,977
Non-commercial literature
3,977
Working Paper
3,019
Arbeitspapier
2,572
Hochschulschrift
1,725
Thesis
1,193
Collection of articles of several authors
1,022
Sammelwerk
1,022
Aufsatzsammlung
705
Case study
605
Fallstudie
605
Konferenzschrift
383
Dissertation u.a. Prüfungsschriften
381
Amtsdruckschrift
323
Government document
323
Conference paper
272
Konferenzbeitrag
272
research-article
264
Ratgeber
189
Bibliografie enthalten
185
Bibliography included
185
Conference proceedings
180
Lehrbuch
175
Guidebook
169
Textbook
135
Article
128
Collection of articles written by one author
104
Sammlung
104
Forschungsbericht
89
Advisory report
82
Gutachten
82
Bibliographie
79
Handbook
72
Handbuch
72
Research Report
67
Amtliche Publikation
50
more ...
less ...
Language
All
English
32,191
German
7,609
Undetermined
2,857
French
288
Spanish
99
Russian
86
Italian
58
Dutch
37
Portuguese
32
Polish
30
Danish
15
Norwegian
13
Swedish
11
Lithuanian
10
Czech
9
Finnish
9
Hungarian
9
Romanian
8
Slovenian
5
Slovak
4
Serbian
4
Ukrainian
4
Azerbaijani
2
Bulgarian
2
Croatian
2
Chinese
2
Afrikaans
1
Arabic
1
Belarusian
1
Bosnian
1
Estonian
1
Nepali
1
Urdu
1
more ...
less ...
Author
All
Caliendo, Marco
88
Viscusi, W. Kip
68
Zimmermann, Klaus F.
49
Zanger, Cornelia
45
Stroebel, Johannes
37
Kuchler, Theresa
36
Künn, Steffen
36
Frey, Bruno S.
35
Hujer, Reinhard
33
Dwivedi, Yogesh Kumar
32
Qiu, Liangfei
31
Alberini, Anna
30
Bailey, Michael
30
Drengner, Jan
30
Law, Chun Hung Roberts
30
Füller, Johann
29
Kniesner, Thomas J.
29
Nijkamp, Peter
29
Nufer, Gerd
29
Thomsen, Stephan L.
28
Whinston, Andrew B.
28
Hajli, Nick
26
Loureiro, Sandra Maria Correia
25
Schmidt, Christoph M.
25
Augurzky, Boris
24
Ozuem, Wilson
24
Everling, Oliver
23
Krcmar, Helmut
23
Luppold, Stefan
23
Martínez-López, Francisco J.
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Heckman, James J.
22
Figlio, David N.
21
Filieri, Raffaele
21
Flavián Blanco, Carlos
21
Leimeister, Jan Marco
21
Petrova, Maria
21
Skiera, Bernd
21
more ...
less ...
Institution
All
National Bureau of Economic Research
187
Springer Fachmedien Wiesbaden
142
OECD
134
IGI Global
126
Institute for the Study of Labor (IZA)
72
Europäische Kommission
58
Europäische Kommission / Generaldirektion Entwicklung und Zusammenarbeit - EuropeAid
58
Europäischer Rechnungshof
53
Université Paris-Dauphine (Paris IX)
52
HAL
48
Mathematica Policy Research
46
PARTICIP GmbH Consultants für Entwicklung und Umwelt, Freiburg im Breisgau
46
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
45
Independent Evaluation Group
43
European Centre for Development Policy Management
40
Europäische Kommission / Generaldirektion Internationale Zusammenarbeit und Entwicklung
36
International Water Management Institute (IWMI)
36
Edward Elgar Publishing
34
Overseas Development Institute, London
34
World Bank
34
Europäische Kommission / Amt für Zusammenarbeit EuropeAid
33
Europäische Kommission / Generaldirektion Erweiterung
33
Monopolkommission
33
Weltbank
33
Europäische Kommission / Generaldirektion Bildung und Kultur
32
Deutsches Institut für Entwicklungspolitik, Berlin
30
Europäische Kommission / Generaldirektion Außenbeziehungen
28
Hochschulrektorenkonferenz
28
International Food Policy Research Institute (IFPRI)
28
Weltbank / Independent Evaluation Group
27
Europäische Kommission / Generaldirektion Entwicklung, Information
25
Zentrum für Europäische Wirtschaftsforschung (ZEW)
25
Aide à la Décision Economique, Ottignies-Louvain-la-Neuve
23
DRN
23
International Labour Organization (ILO), United Nations
23
Directorate for Education, Organisation de Coopération et de Développement Économiques (OCDE)
22
Institut für Schweizerisches Bankwesen <Zürich>
22
Organisation for Economic Co-operation and Development
22
European Association of Agricultural Economists - EAAE
21
Europäische Kommission / Gemeinsame Forschungsstelle
20
more ...
less ...
Published in...
All
Journal of business research : JBR
520
SpringerLink / Bücher
337
Technological forecasting & social change : an international journal
265
Journal of retailing and consumer services
251
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
219
Working paper / National Bureau of Economic Research, Inc.
216
NBER working paper series
186
Tourism management : research, policies, practice
176
International journal of internet marketing and advertising : IJIMA
159
IZA Discussion Papers
151
Information systems research : ISR
151
NBER Working Paper
146
Springer eBook Collection
132
International journal of hospitality management
126
Journal of management information systems : JMIS
126
International journal of business information systems : IJBIS
115
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
115
Betriebs-Berater : BB
112
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
109
Journal of travel and tourism marketing
107
Management science : journal of the Institute for Operations Research and the Management Sciences
107
Discussion paper series / IZA
105
Business horizons
101
Industrial marketing management : the international journal for industrial and high-tech firms
99
Psychology & marketing
98
CESifo working papers
94
Working paper
94
Electronic commerce research
92
Journal of marketing communications
89
Management information systems : mis quarterly
89
International journal of advertising : the review of marketing communications
87
Journal of marketing management : MM
82
The journal of brand management : an international journal
82
International journal of networking and virtual organisations : IJNVO
80
Journal of information & knowledge management : JIKM
80
Europäische Hochschulschriften / 5
79
Journal of internet commerce
79
Journal of promotion management : innovations in planning and applied research
75
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
73
International journal of electronic marketing and retailing : IJEMR
72
more ...
less ...
Source
All
ECONIS (ZBW)
37,156
USB Cologne (EcoSocSci)
2,128
RePEc
2,091
EconStor
688
Other ZBW resources
429
ArchiDok
301
BASE
237
USB Cologne (business full texts)
149
OLC EcoSci
12
more ...
less ...
Showing
71
-
80
of
43,191
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
71
Driven to distraction : how electronic media are affecting the brain and the implications for human resource development in the future
Williams, Edie
- In:
Advances in developing human resources : ADHR
14
(
2012
)
4
,
pp. 626-639
Persistent link: https://www.econbiz.de/10009671286
Saved in:
72
Social media usage and responses to social media advertising in emerging and developed economies
Chu, Shu-chuan
;
Kamal, Sara
- In:
Handbook of research on international advertising
,
(pp. 398-419)
.
2012
Persistent link: https://www.econbiz.de/10009514367
Saved in:
73
Members only! : Nutzen von geschlossenen Social Networking Sites aus Nutzer- und Betreibersicht
Jahn, Benedikt
;
Brudler, Benjamin
;
Meyer, Anton
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
4
,
pp. 317-328
Persistent link: https://www.econbiz.de/10009387747
Saved in:
74
Social media marketing in tourism education : insights into the development and value of a social network site for a higher education institution in tourism
Zehrer, Anita
;
Grabmüller, Alice
- In:
Journal of vacation marketing : an international journal
18
(
2012
)
3
,
pp. 221-228
Persistent link: https://www.econbiz.de/10009580676
Saved in:
75
The quest for content : how user-generated links can facilitate online exploration
Goldenberg, Jacob
;
Oestreicher-Singer, Gal
;
Reichman, …
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 452-468
Persistent link: https://www.econbiz.de/10009580895
Saved in:
76
Social Media in Unternehmen : was Freizeitnutzer denken
Habermann, Frank
- In:
HMD : Praxis der Wirtschaftsinformatik
49
(
2012
)
288
,
pp. 94-103
Persistent link: https://www.econbiz.de/10009680956
Saved in:
77
Effects of individual differences on the use of consumer information systems - a series of essays
Goyal, Tarun
-
2016
Persistent link: https://www.econbiz.de/10011492106
Saved in:
78
Arbeitgeberreputation und Mitarbeiterverhalten in sozialen Netzwerken : was treibt social media Nutzerverhalten im Unternehmenskontext?
Eberz, Sebastian
;
Schaarschmidt, Mario
;
Ivens, Stefan
; …
-
2016
Persistent link: https://www.econbiz.de/10011475584
Saved in:
79
Reconsidering value and labour in the digital age
Fisher, Eran
(
ed.
)
-
Workshop: Marx's Labour Theory of Value in the Digital …
-
2015
Persistent link: https://www.econbiz.de/10011385612
Saved in:
80
Credibility in the blogosphere : a study of measurement and influence of wine blogs as an information source
Cosenza, Tracy Rickman
;
Solomon, Michael R.
;
Kwon, Wi-suk
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
2
,
pp. 71-91
Persistent link: https://www.econbiz.de/10011294147
Saved in:
First
Prev
4
5
6
7
8
9
10
11
12
13
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->