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Customer integration within service development—A review of methods and an analysis of insitu and exsitu contributions

Edvardsson, Bo; Kristensson, Per; Magnusson, Peter; … - In: Technovation : the international journal of … 32 (2012) 7, pp. 419-430

Persistent link: https://www.econbiz.de/10009983685

Meta-analysis of cultural differences: Another slice at the apple

Magnusson, Peter; Baack, Daniel W.; Zdravkovic, Srdan; … - In: International business review : the official journal of … 17 (2008) 5, pp. 520-532

Persistent link: https://www.econbiz.de/10008099647

Value in use through service experience

Sandström, Sara; Edvardsson, Bo; Kristensson, Per; … - In: Managing service quality : MSQ ; an international journal 18 (2008) 2, pp. 112-126

Persistent link: https://www.econbiz.de/10007993361

A Contingency Perspective on Psychic Distance in International Channel Relationships

Magnusson, Peter; Boyle, Brett A. - In: Journal of marketing channels : ... distribution … 16 (2008) 1, pp. 77-100

Persistent link: https://www.econbiz.de/10009266533

Meta-analysis of cultural differences: Another slice at the apple

Magnusson, Peter; Baack, Daniel W.; Zdravkovic, Srdan; … - In: International business review : the official journal of … 17 (2008) 5, pp. 520-533

Persistent link: https://www.econbiz.de/10008897236

A Contingency Perspective on Psychic Distance in International Channel Relationships

Magnusson, Peter; Boyle, Brett - In: Journal of marketing channels : ... distribution … 16 (2009) 1, pp. 77

Persistent link: https://www.econbiz.de/10008172286

The influence of self-construal on consumer responses to sizing discrepancy

Hyeyoon, Jung; Magnusson, Peter; Peng, Yi - In: International marketing review 40 (2023) 6, pp. 1325-1343

Persistent link: https://www.econbiz.de/10014470376

Increased understanding of service experiences through involving users in service development

Sandström, Sara; Magnusson, Peter; Kristensson, Per - In: European Journal of Innovation Management 12 (2009) 2, pp. 243-256

Purpose – The purpose of this paper is to bring better understanding to how involving users in the development process of new mobile phone services can increase understanding of the overall service experience in a technology‐based service setting. Design/methodology/approach – The paper is...

Persistent link: https://www.econbiz.de/10014721190

International experience and CEO selection: An empirical study

Magnusson, Peter; Boggs, David J. - In: Journal of International Management 12 (2006) 1, pp. 107-125

This paper extends the upper-echelons theory by examining if observable demographic characteristics can be used to predict CEO selections. Based on an empirical analysis of recent successions at USA Fortune 200 companies, it identifies international experience as an important construct...

Persistent link: https://www.econbiz.de/10009192202

Guest editorial

Ko, Eunju; Moon, Byeong-Joon; Magnusson, Peter - In: International Marketing Review 34 (2017) 2, pp. 162-165

Persistent link: https://www.econbiz.de/10014828256