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INVESTMENT, DEPRESSION, AND TH...
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Vereinigte Staaten
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Marketing
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11
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6
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Levitt, Theodore
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1
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Division of Research, Graduate School of Business Administration, Harvard University
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Harvard business review : HBR
15
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
4
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3
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2
Harvard-Business-Manager : das Wissen der Besten
2
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1
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1
Change management ; Vol. 3
1
Changing marketing strategies in a new economy
1
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1
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1
Effects of globalization on the firm
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1
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Logistik-Management : internationale Konzepte, Instrumente, Anwendungen ; Zeitschrift der Kommission Logistik im Verband der Hochschullehrer für Betriebswirtschaft e.V
1
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Marketing classics : a selection of influential articles
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1
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1
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1
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1
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1
North Dakota economic studies
1
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1
Pan piper
1
Peter Drucker : contributions to business enterprise
1
Plotting marketing strategy : a new orientation
1
Politics in Western European democracies : patterns and problems
1
Risk taking and information handling in consumer behavior
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ECONIS (ZBW)
73
USB Cologne (EcoSocSci)
13
OLC EcoSci
6
RePEc
5
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1
The marketing mode : pathways to corporate growth
Levitt, Theodore
-
1969
Persistent link: https://www.econbiz.de/10000570267
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2
Innovation in marketing : new perspectives for profit and growth
Levitt, Theodore
-
1962
Persistent link: https://www.econbiz.de/10000052459
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3
The globalization of markets
Levitt, Theodore
-
2009
Persistent link: https://www.econbiz.de/10003787006
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4
The marketing imagination
Levitt, Theodore
-
1983
Persistent link: https://www.econbiz.de/10000055205
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5
Marketing for business growth
Levitt, Theodore
-
1974
Persistent link: https://www.econbiz.de/10000056854
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6
Die Globalisierung der Märkte
Levitt, Theodore
- In:
Strategie
,
(pp. 199-219)
.
2001
Persistent link: https://www.econbiz.de/10003462399
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7
Die Globalisierung der Märkte
Levitt, Theodore
- In:
Harvard-Manager : Periodikum zu Theorie u. Praxis d. …
(
1984
)
4
,
pp. 19-27
Persistent link: https://www.econbiz.de/10003617212
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8
Growth and profits through planned marketing innovation
Levitt, Theodore
- In:
Journal of marketing
24
(
1960
)
4
,
pp. 1-8
Persistent link: https://www.econbiz.de/10003617214
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9
Innovative Imitation
Levitt, Theodore
- In:
Entscheidungstheorie : Texte und Analysen
,
(pp. 190-203)
.
1977
Persistent link: https://www.econbiz.de/10003617221
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10
Marketingerfolg durch Differenzierung
Levitt, Theodore
- In:
Harvard-Manager : Periodikum zu Theorie u. Praxis d. …
(
1982
)
3
,
pp. 79-86
Persistent link: https://www.econbiz.de/10003617231
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