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During the period 2004-2012, the credit institutions in Romania which activated in a highly competitive environment needed to adapt themselves to the new environment characterized by austerity and uncertainty – associated with the persistence of the effects of the international financial and...
Persistent link: https://www.econbiz.de/10011198584
In a developing economy, like the one of Romania, frequent changes take place in all areas, including the banking market. The Romanian banking environment is frequently influenced by various factors. The article shows the changes that have taken place in the Romanian banking market during the...
Persistent link: https://www.econbiz.de/10008787446
The bank marketing, a specialized field of the marketing, has emerged following the extensive development of the general marketing and following the appearance, separation and development of services marketing. The article shows the appearance, development and delimitation of the bank marketing...
Persistent link: https://www.econbiz.de/10008829719
development of banks is greatly based on their capacity to keep their clients and to create a favorable image for the future …
Persistent link: https://www.econbiz.de/10008556705
Banks and other financial services providers continuously claim to offer customer-oriented services, yet they still … focus on delivering products instead of providing solutions to their customers’ needs. For instance, banks offer business … customer processes becomes increasingly important for enhancing the competitiveness of banks. This paper will present the …
Persistent link: https://www.econbiz.de/10004984425
involved in lending decisions; namely, consumers, CEOs, and banks. The main characteristic of anxious periods is that the … bank-level data. We find that banks’ lending falls when consumers and banks are anxious, and this effect is more pronounced …. Subsequently, we study the lending behavior of US banks during the three distinct pools of anxious quarters from 1985-2010, using …
Persistent link: https://www.econbiz.de/10009220095
relationship between reputation and loyalty: the banks that received the highest ratings of reputation, obtained the poorest …
Persistent link: https://www.econbiz.de/10011249479
Banks have been selected in the Gulf Cooperation Council (GCC) countries in order to explore the impact of the nature and … organization have a great impact on performance measurement practices in different Islamic banks. …
Persistent link: https://www.econbiz.de/10011205859
The management of retail banks’ relations is closely linked with the search for an effective loyalty of customers … cautious and they are more oriented to make comparisons among banks and services. …
Persistent link: https://www.econbiz.de/10008926976
For the purchase of durable goods such as cars sometimes buyers use credit, sacrificing thereby future income to pay for the present value. Analyzing the link between credit and automobile sales is useful for establishing long and medium term marketing strategy. This paper proposes such an...
Persistent link: https://www.econbiz.de/10009004824