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A comparison of academia and i...
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Mandal, Kaushik
8
Banerjee, Sujata
3
Roy, Dilip
2
Roy, Kaushick
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Paradigm : the journal of Institute of Management Technology
3
South Asian journal of management : SAJM
2
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1
International journal of services, economics and management
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ECONIS (ZBW)
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A comparison of academia and industry perceptions of an ideal hospitality management programme
Banerjee, Chandan Kumar
;
Mandal, Kaushik
- In:
International journal of services, economics and management
6
(
2014
)
2
,
pp. 146-162
Persistent link: https://www.econbiz.de/10010432168
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2
Impact of marketer's influnce strategie on distribution channel partners : a comparison among distribution channel partners
Mandal, Kaushik
;
Roy, Kaushick
- In:
South Asian journal of management : SAJM
19
(
2012
)
1
,
pp. 82-123
Persistent link: https://www.econbiz.de/10009550741
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3
Attractiveness of the Indian market in comparison to Chinese market: a critical analysis
Roy, Dilip
;
Mandal, Kaushik
- In:
Paradigm : the journal of Institute of Management Technology
6
(
2002
)
2
,
pp. 52-69
Persistent link: https://www.econbiz.de/10003627017
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4
An empirical study on consumer societalness and perception towards social responsibility activities of the corporation
Mandal, Kaushik
;
Banerjee, Sujata
;
Saha, Sharmistha
- In:
Paradigm : the journal of Institute of Management Technology
22
(
2018
)
1
,
pp. 46-64
Persistent link: https://www.econbiz.de/10012161078
Saved in:
5
Responsible marketing and its impact on business performance : a longitudinal study
Mandal, Kaushik
;
Banerjee, Sujata
- In:
Journal of nonprofit & public sector marketing
31
(
2019
)
2
,
pp. 115-138
Persistent link: https://www.econbiz.de/10012200003
Saved in:
6
An empirical comparison between societal expenditure and marketing expenditure on Bank's performance
Mandal, Kaushik
;
Banerjee, Sujata
- In:
Global business review
18
(
2017
)
2
,
pp. 509-523
Persistent link: https://www.econbiz.de/10011741297
Saved in:
7
Attractiveness of the Indian market in comparison to Chinese market: a critical analysis
Roy, Dilip
;
Mandal, Kaushik
- In:
Paradigm : the journal of Institute of Management Technology
6
(
2002
)
2
,
pp. 52-69
Persistent link: https://www.econbiz.de/10009879820
Saved in:
8
Impact of marketer's influnce strategie on distribution channel partners : a comparison among distribution channel partners
Mandal, Kaushik
;
Roy, Kaushick
- In:
South Asian journal of management : SAJM
19
(
2012
)
1
,
pp. 82-123
Persistent link: https://www.econbiz.de/10010005420
Saved in:
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