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The effects of promotion activities on consumers' purchase intention in chain convenience stores
Pai, Fan-Yun; Chen, Chien-Ping; Yeh, Tsu-Ming; … - In: International journal of business excellence 12 (2017) 4, pp. 413-432
Persistent link: https://www.econbiz.de/10011801592
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Developing a cause and effect model of factors influencing fast food restaurants' service quality using DEMATEL
Hsieh, Pei-Ling; Yeh, Tsu-Ming - In: International journal of services and operations management 20 (2015) 1, pp. 21-42
Persistent link: https://www.econbiz.de/10011401245
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Measuring brand equity of cosmetic chain stores by hybrid multiple criteria decision making methods
Yeh, Tsu-ming; Hsieh, Pei-ling - In: International journal of services and operations management 21 (2015) 1, pp. 27-49
Persistent link: https://www.econbiz.de/10011403655
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Using means-end chains and hierarchical value maps in leisure winery tourism values for Taiwanese and Chinese tourists
Yeh, Tsu-ming; Wu, Shu-nui; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 265-288
Persistent link: https://www.econbiz.de/10011403666
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The visiting motivation, perceived value and future behavioural intentions of winery tourists
Yeh, Tsu-ming; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 354-369
Persistent link: https://www.econbiz.de/10011403696
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An integrated implementation model of strategic planning, BSC and Hoshin management
Yang, Ching-chow; Yeh, Tsu-ming - In: Total quality management & business excellence : an … 20 (2009) 9/10, pp. 989-1002
Persistent link: https://www.econbiz.de/10003921605
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Methods for determining areas for improvement based on the design of customer surveys
Yang, Ching-chow; Yang, King-jang; Yeh, Tsu-ming; Pai, … - In: The service industries journal 29 (2009) 1/2, pp. 143-154
Persistent link: https://www.econbiz.de/10003849578
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Effective implementation for introducing ISO/TS 16949 in semiconductor manufacturing industries
Pai, Fan-yun; Yeh, Tsu-ming - In: Total quality management & business excellence : an … 24 (2013) 4, pp. 462-478
Persistent link: https://www.econbiz.de/10009752071
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The critical factors for implementing the quality system of ISO/TS 16949 in automobile parts industry in Taiwan
Yeh, Tsu-ming; Pai, Fan-yun; Huang, Kai-i - In: Total quality management & business excellence : an … 24 (2013) 3, pp. 355-373
Persistent link: https://www.econbiz.de/10009752083
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Fuzzy-based risk priority number in FMEA for semiconductor wafer processes
Yeh, Tsu-ming; Chen, Long-yi - In: International journal of production research 52 (2014) 2, pp. 539-549
Persistent link: https://www.econbiz.de/10010249785