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Consumer behaviour
135
Konsumentenverhalten
130
Consumer experience
72
Hedonic consumption
36
consumer experience
36
hedonic consumption
26
Beziehungsmarketing
24
Brand management
24
Relationship marketing
24
Markenführung
23
Einzelhandel
19
Retail trade
19
Customer satisfaction
18
Kundenzufriedenheit
18
Brand image
15
Hedonic price index
15
Hedonischer Preisindex
15
Markenimage
15
Art infusion
12
Emotion
12
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12
Luxusgüter
12
Private consumption
10
Privater Konsum
10
Satisfaction
10
Virtual reality
10
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9
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9
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9
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9
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8
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8
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8
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180
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English
179
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9
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2
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Septianto, Felix
4
Garg, Nitika
3
Grinstein, Amir
3
Hoffman, Donna L.
3
Kronrod, Ann
3
Novak, Thomas P.
3
Quach, Sara
3
Redden, Joseph P.
3
Stocker, Volker
3
Thaichon, Park
3
Wathieu, Luc
3
Whalley, Jason
3
Abbasi, Amir Zaib
2
Ahn, Sungsook
2
Alnsour, Ibrahim Radwan
2
Antonetti, Paolo
2
Baghi, Ilaria
2
Chaney, Damien
2
Dziewanowska, Katarzyna
2
Goel, Suhsma
2
Govind, Rahul
2
Hamilton, Kathy
2
Haniff, Zeenath
2
Hiler, Jacob L.
2
Kachen, Sheen
2
Kacprzak, Agnieszka
2
Karakaya, Fahri
2
Kim, Sanghoon
2
Ko, Yong Jae
2
Kraussman, Michael
2
Krishen, Anjala S.
2
Kuo, Andrew
2
Luong, Alexandra
2
Lutz, Richard J.
2
Milman, Ady
2
Park, Sangchul
2
Pham, Michel T.
2
Sachdeva, Ishita
2
Schmitt, Bernd
2
Skorek, Monika
2
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European School of Management and Technology (ESMT)
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
1
Université Paris-Dauphine (Paris IX)
1
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Journal of retailing and consumer services
15
Journal of business research : JBR
10
Journal of Consumer Marketing
6
Journal of strategic marketing
5
Journal of the Academy of Marketing Science
5
Consumer behavior review : CBR
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
International journal of hospitality management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of Product & Brand Management
3
Journal of fashion marketing and management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing management : MM
3
Journal of retailing
3
Journal of service management
3
The journal of consumer marketing
3
Asia Pacific journal of marketing and logistics
2
Australian journal of management
2
European Journal of Marketing
2
European journal of marketing : EJM
2
International journal of arts management
2
International journal of consumer studies
2
International journal of retail and distribution management
2
Journal of business ethics : JOBE
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research
2
Journal of marketing research : JMR
2
Marketing intelligence & planning
2
Marketing theory
2
Psychology & marketing
2
The journal of brand management : an international journal
2
27th European Regional Conference of the International Telecommunications Society (ITS): "The Evolution of the North-South Telecommunications Divide: The Role for Europe", Cambridge, United Kingdom, 7th-9th September, 2016
1
Administrative Sciences : open access journal
1
Apas Papers
1
Asian Journal of Empirical Research
1
Athens journal of business & economics : AJBE
1
Australasian marketing journal
1
Cogent Business & Management
1
Cogent business & management
1
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Source
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ECONIS (ZBW)
157
Other ZBW resources
21
RePEc
8
EconStor
3
BASE
2
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91
Consumer journey from first experience to brand evangelism
Riivits-Arkonsuo, Iivi
;
Kaljund, Kristel
;
Leppiman, Anu
- In:
Research in economics and business : Central and …
6
(
2014
)
1
,
pp. 5-28
Persistent link: https://www.econbiz.de/10010434629
Saved in:
92
From experiential psychology to consumer experience
Schmitt, Bernd
;
Brakus, J. Joško
;
Zarantonello, Lia
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 166-171
Persistent link: https://www.econbiz.de/10010485534
Saved in:
93
Determinants of organizational adoption of technological innovations : case of electronic-banking
Sfar, Wiem Jenzri
- In:
Inventi impact: microfinance & banking
(
2014
)
2
,
pp. 82-103
Persistent link: https://www.econbiz.de/10010392121
Saved in:
94
Commercialised nostalgia : staging consumer experiences in small business
Hamilton, Kathy
;
Wagner, Beverly A.
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 813-832
Persistent link: https://www.econbiz.de/10010388108
Saved in:
95
Simulated satiation through reality-enhancing technology
Pala, Erol
;
Kapitan, Sommer
;
Van Esch, Patrick
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 483-494
Persistent link: https://www.econbiz.de/10012817121
Saved in:
96
The Rock in Rio extraordinary consumer experience journey : a value-based approach
Höpner, Aline
;
Almeida, Stefânia Ordovás de
;
Brasil, …
- In:
International journal of event and festival management
13
(
2022
)
1
,
pp. 92-106
Persistent link: https://www.econbiz.de/10012797505
Saved in:
97
Innovative sports-embedded gambling promotion : a study of spectators' enjoyment and gambling intention during XFL games
Xu, Zimu
;
Gonzalez-Serrano, Maria H.
;
Porreca, Rocco
; …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 206-216
Persistent link: https://www.econbiz.de/10012545054
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98
Attitudes of the Indian middle class : a theory of planned behavior approach
Barat, Somjit
- In:
Athens journal of business & economics : AJBE
8
(
2022
)
1
,
pp. 21-42
Persistent link: https://www.econbiz.de/10012704148
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99
Insight is power : understanding the terms of the consumer-firm data exchange
Krafft, Manfred
;
Kumar, Vikas
;
Harmeling, Colleen
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 133-149
Persistent link: https://www.econbiz.de/10012514585
Saved in:
100
The application of big data in fashion retailing : a narrative review
Madsen, Dag Øivind
;
Silva, Emmanuel Sirimal
;
Hassani, …
- In:
International journal of management concepts and …
13
(
2020
)
4
,
pp. 247-274
Persistent link: https://www.econbiz.de/10012514619
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