Similar Search Results

Hillenbrand, Philipp; Alcauter, Sarael; Cervantes, Javier; … - In: The journal of product & brand management 22 (2013) 4, pp. 300-308

Persistent link: https://www.econbiz.de/10009788444

Cruz, Cassiana Maris Lima; Medeiros, Janine Fleith de; … - In: International journal of business and globalisation : IJBG 17 (2016) 3, pp. 330-351

Persistent link: https://www.econbiz.de/10011687660

Uva, Tomás; Freitas, Carlos Lucas de; Paiva, Teresa - In: International journal of technology marketing : IJTMkt 10 (2015) 4, pp. 362-380

Persistent link: https://www.econbiz.de/10011478457

Gala, Prachi; Gligor, David - In: International journal of business innovation and … 27 (2022) 1, pp. 76-100

Persistent link: https://www.econbiz.de/10012887908

Zhang, Yunen; Thaichon, Park; Shao, Wei - In: Australasian marketing journal : AMJ ; official journal … 31 (2023) 3, pp. 211-227

Persistent link: https://www.econbiz.de/10014321868

Cerro Rodríguez, Víctor José; Antonovica, Arta; … - In: International journal of consumer studies 47 (2023) 6, pp. 2790-2815

Persistent link: https://www.econbiz.de/10014427401

Al Smadi, Sami; Hailat, Khaled - In: Journal of information & knowledge management : JIKM 20 (2021) 2, pp. 2150020-1-2150020-9

Persistent link: https://www.econbiz.de/10012643373

Boksem, Maarten A. S.; Smidts, Ale - In: Journal of marketing research : JMR 52 (2015) 4, pp. 482-492

Persistent link: https://www.econbiz.de/10011337509

Świerczyńska-Kaczor, Urszula - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 14 (2015) 2, pp. 163-172

Persistent link: https://www.econbiz.de/10011339354

Vujičić, Maja; Grbac, Bruno; Mozetič, Vladimir - In: Market : review for marketing theory and practice 33 (2021) 2, pp. 185-203

Persistent link: https://www.econbiz.de/10012819207