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Improving the effectiveness of advertising in Internet social networking

Rejón-Guardia, Francisco; Sánchez-Fernández, Juan; … - 2012

Persistent link: https://www.econbiz.de/10009488306

Detecting salient themes in financial marketing research from 1961 to 2010

Muñoz-Leiva, Francisco; Sánchez-Fernández, Juan; … - In: The service industries journal 33 (2013) 9/10, pp. 925-940

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The contribution of neuroscience to consumer research : a conceptual framework and empirical review

Solnais, Céline; Andreu-Perez, Javier; … - In: Journal of economic psychology : research in economic … 36 (2013), pp. 68-81

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The impact of risk on the technological acceptance of mobile payment services

Liébana-Cabanillas, F.; Muñoz-Leiva, F.; … - In: Global business perspectives 1 (2013) 4, pp. 309-328

Persistent link: https://www.econbiz.de/10010230228

Electronic payment systems for competitive advantage in e-commerce

Liébana-Cabanillas, Francisco; Muñoz-Leiva, Francisco; … - 2014

"This book provides relevant theoretical frameworks and the latest empirical findings on electronic payment systems in the digital marketplace, focusing on the importance of e-commerce in business development, including the advantages and disadvantages of e-payments"--

Persistent link: https://www.econbiz.de/10010256946

Behavioral model of younger users in M-payment systems

Liébana-Cabanillas, Francisco; Muñoz-Leiva, Francisco; … - In: Journal of organizational computing and electronic commerce 25 (2015) 2, pp. 169-190

Persistent link: https://www.econbiz.de/10011295548

A neuroimaging study protocol on the motivational structures of physicians belonging to private and public health : neuroeconomics in healthcare

Casado-Aranda, Luis-Alberto; Fernández-Aguilar, Carmen; … - In: Critical issues on changing dynamics in employee …, (pp. 242-265). 2021

Persistent link: https://www.econbiz.de/10012509832

La integración de los sistemas de pago en Europa al amparo de la SEPA : el caso del pago móvil

Liébana-Cabanillas, Francisco; Sánchez-Fernández, Juan; … - In: Papeles de economía española 137 (2013), pp. 164-175

Persistent link: https://www.econbiz.de/10010207633

The past, present, and future of smart tourism destinations : a bibliometric analysis

Bastidas-Manzano, Ana-Belén; Sánchez-Fernández, Juan; … - In: Journal of hospitality & tourism research : JHTR ; the … 45 (2021) 3, pp. 529-552

Persistent link: https://www.econbiz.de/10012483428

Is it an error to communicate CSR strategies? : neural differences among consumers when processing CSR messages

Guerrero Medina, Carlos Alberto; Martínez-Fiestas, Myriam - In: Journal of business research : JBR 126 (2021), pp. 99-112

Persistent link: https://www.econbiz.de/10012494235