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The rapid deployment of mobile devices and the development of mobile services and applications require to address the mobile information security from the human side. This study was aimed at identifying factors influencing people's perception of mobile information security, to investigate the...
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Tourism development, a double-edged sword for local communities, is the influenced by attitude of the residents. Favorable attitudes of local community escalate tourists' satisfaction levels. The study focuses on local community attitude and support towards tourism development of Saint Martin...
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This paper examines emotions in advertising, its effects and functioning. Using an interview-based experiment on 256 participants, we found that emotions perceived during an advertising exposure could play an important role in eliciting responses towards the ad and the brand. However, this...
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