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Exploring the impact of social...
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Consumer behaviour
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Funk, Daniel C.
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Jordan, Jeremy S.
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11
Baker, Bradley J.
10
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9
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9
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8
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8
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8
Du, James
7
Inoue, Yuhei
7
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7
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5
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Journal of sport management : the official journal of the North American Society of Sport Management
31
Sport management review
25
International journal of sport management and marketing : IJSMM
9
Sport Management Review
9
European Sport management quarterly : ESMQ
6
Journal of business research : JBR
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
International Journal of Sports Marketing and Sponsorship
5
European journal of marketing : EJM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Tourism management : research, policies, practice
3
European Journal of Marketing
2
Journal of marketing theory and practice
2
International journal of hospitality management
1
International journal of sports marketing & sponsorship
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1
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ECONIS (ZBW)
85
OLC EcoSci
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RePEc
10
Other ZBW resources
7
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61
Sport consumer behaviour : marketing strategies
Funk, Daniel C.
;
Alexandris, Kostas
;
McDonald, Heath
-
2022
-
Second edition
Persistent link: https://www.econbiz.de/10014022574
Saved in:
62
Sensemaking of novelty : the dynamic nature of integrating esports within a traditional sport organization
Pizzo, Anthony D.
;
Jones, Gareth J.
;
Baker, Bradley J.
; …
- In:
Sport management review
25
(
2022
)
3
,
pp. 383-405
Persistent link: https://www.econbiz.de/10013426213
Saved in:
63
Managing social media through crisis : a content analysis of Instagram posts before and during the COVID-19 pandemic
Kennedy, Heather
;
Bredikhina, Nataliya
;
Athanas-Linden, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
4
,
pp. 284-301
Persistent link: https://www.econbiz.de/10014475745
Saved in:
64
Guest editorial: the sport x service experience : an opportunity for sport service management research
Kunkel, Thilo
;
Funk, Daniel C.
- In:
Journal of service management
35
(
2024
)
1
,
pp. 46-52
Persistent link: https://www.econbiz.de/10014456576
Saved in:
65
Development of the motivation scale for sport online consumption
Seo, Won Jae
;
Green, B. Christine
- In:
Journal of sport management : the official journal of …
22
(
2008
)
1
,
pp. 82-109
Persistent link: https://www.econbiz.de/10003744734
Saved in:
66
Understanding why people play fantasy sport : development of the Fantasy Sport Motivation Inventroy (FanSMI)
Lee, Seunghwan
;
Seo, Won Jae
;
Green, Chris
- In:
European Sport management quarterly : ESMQ
13
(
2013
)
2
,
pp. 166-199
Persistent link: https://www.econbiz.de/10009743873
Saved in:
67
A new approach to stadium experience : the dynamics of the sensoryscape, social interaction, and sense of home
Lee, Seunghwan
;
Lee, Hyun Jae
;
Seo, Won Jae
;
Green, Chris
- In:
Journal of sport management : the official journal of …
26
(
2012
)
6
,
pp. 490-505
Persistent link: https://www.econbiz.de/10009706393
Saved in:
68
Examining the predictors of consumer response to sport marketing via digital social media
Mahan, Joseph E.
- In:
International journal of sport management and marketing …
9
(
2011
)
3/4
,
pp. 254-267
Persistent link: https://www.econbiz.de/10009312113
Saved in:
69
Examining the predictors of consumer response to sport marketing via digital social media
Mahan, Joseph E.
- In:
International journal of sport management and marketing …
9
(
2011
)
3/4
,
pp. 254-267
Persistent link: https://www.econbiz.de/10009869660
Saved in:
70
Sport Management Digest May 2012
Jordan, Jeremy S.
- In:
Journal of sport management : the official journal of …
26
(
2012
)
3
,
pp. 275-277
Persistent link: https://www.econbiz.de/10009559036
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