Similar Search Results

Rumpf, Katia - 2011

Persistent link: https://www.econbiz.de/10009236159

Burmann, Christoph; Schallehn, Mike - In: Marketing : ZFP ; journal of research and management 34 (2012) 4, pp. 269-281

Persistent link: https://www.econbiz.de/10009680812

Antorini, Yun Mi - 2007 - 1. ed.

Persistent link: https://www.econbiz.de/10003642773

Bruhn, Manfred - In: Jahrbuch der Absatz- und Verbrauchsforschung 50 (2004) 1, pp. 4-30

Persistent link: https://www.econbiz.de/10002026774

Wood, David Murakami; Ball, Kirstie - In: Marketing theory 13 (2012) 1, pp. 47-67

Persistent link: https://www.econbiz.de/10009740424

Tierney, Kieran D.; Karpen, Ingo O.; Westberg, Kate - In: Journal of service theory and practice : JSTP 26 (2016) 6, pp. 911-932

Persistent link: https://www.econbiz.de/10011599715

Vollhardt, Kai (contributor) - 2007

Obwohl das Markenmanagement bereits seit einiger Zeit in Marketingtheorie und -praxis ein absolutes Top-Thema darstellt …

Persistent link: https://www.econbiz.de/10013516716

Vollhardt, Kai - 2007 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003438978

Boulanouar, Zakaria; Wood, Bronwyn P. - In: International journal of islamic marketing and branding 3 (2018) 3, pp. 175-182

Persistent link: https://www.econbiz.de/10011989251

Misra, Shekhar; Pedada, Kiran; Sinha, Ashish - In: Journal of creating value 8 (2022) 2, pp. 219-240

Persistent link: https://www.econbiz.de/10014581506

A service of the