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This study highlights the contribution of the role of social media in supporting customer involvement for service innovation. It is commonplace that many service firms and processes have characteristics that differ from manufacturing. Analyzing the literature, we note that there are many...
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The aim of the study is to evaluate the factors of Customer Relationship Management on Customer Satisfaction from the managerial perspective of PTCL employees (CRM users) to check the CRM is increasing customer satisfaction through this study. The research is quantitative bases in which the...
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The purpose of this paper is to examine the utilization of listening tools by telecommunication companies to obtain … employees at three management levels (top, middle, and operational) at the three leading mobile telecommunication companies in … business service sectors. The findings will shed some light on the telecommunication sector in Saudi Arabia for policymakers …
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The purpose of this paper is to examine the utilization of listening tools by telecommunication companies to obtain … employees at three management levels (top, middle, and operational) at the three leading mobile telecommunication companies in … business service sectors. The findings will shed some light on the telecommunication sector in Saudi Arabia for policymakers …
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