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Environment and sustainability
Aydın, Celil (ed.); Darıcı, Burak (ed.) - 2019
Persistent link: https://www.econbiz.de/10012019153
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Green Marketing: A Case Study of the Sub-Industry in Turkey
Kirgiz, Ayca Can - 2016
Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The … its green marketing strategies …
Persistent link: https://www.econbiz.de/10012396294
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Antecedents of green behavioral intentions : a cross-country study of Turkey, Finland and Pakistan
Konuk, Faruk Anıl; Ur Rahman, Saleem; Salo, Jari - In: International journal of consumer studies 39 (2015) 6, pp. 586-596
Persistent link: https://www.econbiz.de/10011418906
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Anatomy of green marketing
Okan, Elif Yolbulan; Yalman, Neva - In: Handbook of research on consumerism in business and …, (pp. 125-142). 2014
Persistent link: https://www.econbiz.de/10010354658
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The effectiveness of green advertising : influences of claim specificity, product's environmental relevance and consumers' pro-environmental orientation
Alniacik, Umit; Yılmaz, Çengiz - In: Amfiteatru economic : an economic and business research … 14 (2012) 31, pp. 207-222
Persistent link: https://www.econbiz.de/10009789177
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Green segmentation : a cross-national study
Yilmazsoy, Baris; Schmidbauer, Harald; Rösch, Angi - In: Marketing intelligence & planning 33 (2015) 7, pp. 981-1003
Persistent link: https://www.econbiz.de/10011447886
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Practice of green marketıng activities in the organic agricultural sector in Turkey
Asoğlu, Veysel; Şengün, Halil İbrahim - In: Green marketing and environmental responsibility in …, (pp. 136-163). 2017
Persistent link: https://www.econbiz.de/10011670068
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Green marketing strategies and marketing performance : the case of Turkey
Kılıç, Serkan; Özdemir, Erkan - In: Driving green consumerism through strategic …, (pp. 135-154). 2018
Persistent link: https://www.econbiz.de/10011764188
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Good derivatives : a story of financial and environmental innovation
Sandor, Richard L. - 2012
"Harnessing financial innovation to combat the world's environmental problems. In this book, Richard Sandor explains the process of creating new financial products and the equally important process of "pioneering" products to achieve widespread usage in the financial industry. Describing both...
Persistent link: https://www.econbiz.de/10009519819
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Consumer understanding, perceptions and behaviours with regard to environmentally friendly packaging in a developing nation
Scott, Lindsey; Vigar-Ellis, Debbie - In: International journal of consumer studies 38 (2014) 6, pp. 642-649
Persistent link: https://www.econbiz.de/10010510357