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Cultural memories, discursive gaps, and tourism promotion : a framework for applied research
Oliveira, Marcelo G.; Leal, Maria do Carmo; Roque, … - In: Journal of global scholars of marketing science : … 27 (2017) 4, pp. 243-257
Persistent link: https://www.econbiz.de/10011846600
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The development of an entrepreneurial legacy : exploring the role of anticipated futures in transgenerational entrepreneurship
Barbera, Francesco; Stamm, Isabell; DeWitt, Rocki-Lee - In: Family business review : journal of the Family Firm … 31 (2018) 3, pp. 352-378
Persistent link: https://www.econbiz.de/10011921426
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Learning to use the past : the development of a rhetorical history strategy by the London headquarters of the Hudson's Bay Company
Smith, Andrew; Simeone, Daniel - In: Management & organizational history : MOH 12 (2017) 4, pp. 334-356
Persistent link: https://www.econbiz.de/10011854669
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The destabilising effect of ethical counter-narrative : a qualitative inquiry in a non-profit setting
Pittz, Thomas G. - In: European journal of cross-cultural competence and management 4 (2016) 1, pp. 41-54
Persistent link: https://www.econbiz.de/10011661432
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Stories in the making : celebrating people and places
Fernandes, Ana Raquel Lourenço - In: Journal of global scholars of marketing science : … 27 (2017) 4, pp. 312-318
Persistent link: https://www.econbiz.de/10011848801
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Website stories in times of distress
Kassinis, George; Panayiotou, Alexia - In: Management learning : the journal for managerial and … 48 (2017) 4, pp. 397-415
Persistent link: https://www.econbiz.de/10011853187
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Reflexive dis/embedding : personal narratives, empowerment and the emotional dynamics of interstitial events
Ruebottom, Trish; Auster, Ellen R. - In: Organization studies : an international … 39 (2018) 4, pp. 467-490
Persistent link: https://www.econbiz.de/10011886296
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Does the listener matter? : the effects of capitalization on storytellers’ evaluations of travel memories
Tung, Vincent Wing Sun; Cheung, Catherine; Law, Chun … - In: Journal of travel research : a quarterly publication of … 57 (2018) 8, pp. 1133-1145
Persistent link: https://www.econbiz.de/10011938088
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How does "storytelling" influence consumer trust in we media advertorials? : an investigation in China
Li, Ji; Zou, Shaoming; Yang, Hui - In: Journal of global marketing 32 (2019) 5, pp. 319-334
Persistent link: https://www.econbiz.de/10012201054
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Storytelling in the context of destination marketing : an analysis of conceptualisations and impact measurement
Ben Youssef, Kamel; Leicht, Thomas; Marongiu, Lidia - In: Journal of strategic marketing 27 (2019) 8, pp. 696-713
Persistent link: https://www.econbiz.de/10012202788