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Trust and product/sellers reviews as factors influencing online product comparison sites usage by young consumers

Mącik, Radosław; Mącik, Dorota - In: Managing global transitions : international research journal 14 (2016) 2, pp. 195-215

Paper describes young consumers’ behaviour connected with online product comparison sites usage as an example of online …), as well as affective trust toward online product comparison site, influence purchase intention via mentioned sites …

Persistent link: https://www.econbiz.de/10011581665

"Pink is for girls, blue is for boys" exploring brand gender identity in children's clothing, a post-evaluation of British retailer John Lewis

Nash, Jill; Sidhu, Cindy - In: The journal of brand management : an international journal 30 (2023) 5, pp. 381-397

Persistent link: https://www.econbiz.de/10014372584

Do personality traits predict "complaining" consumers?

Ekinci, Yuksel; Calderon, Joana; Siala, Haytham - In: International journal of business environment : IJBE 8 (2016) 1, pp. 32-42

Persistent link: https://www.econbiz.de/10011590921

Personality determinants of need for interaction with a retail employee and its impact on self-service technology (SST) usage intentions

Lee, Hyun-Joo - In: Journal of research in interactive marketing : … 11 (2017) 3, pp. 214-231

Persistent link: https://www.econbiz.de/10011779137

Examining the moderating role of personality traits in the relationship between brand trust and brand loyalty

Menidjel, Choukri; Benhabib, Abderrezzak; Bilgihan, Anil - In: The journal of product & brand management 26 (2017) 6, pp. 631-649

Persistent link: https://www.econbiz.de/10011801141

Can blockchain technology strengthen consumer preferences for credence attributes?

Moneti, Maria; Boncinelli, Fabio; Piracci, Giovanna; … - In: Agricultural and Food Economics : AFE 11 (2023) 1, pp. 1-17

Consumers' interest in product information, such as nutrition, environment, and social aspects, is increasing in the food market. Blockchain technology can enhance credibility of quality signals on labels through transparency and accountability in the supply chain. This study examines the impact...

Persistent link: https://www.econbiz.de/10014362808