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Subliminal priming and persuasion : how motivation affects the activation of goals and the persuasiveness of messages
Strahan, Erin J.; Spencer, Steven J.; Zanna, Mark P. - In: Applying social cognition to consumer-focused strategy …, (pp. 267-280). 2005
Persistent link: https://www.econbiz.de/10003113339
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Me, myself, and Ikea : qualifying generic self-referencing effects in brand judgment
Fennis, Bob Michaël; Wiebenga, Jacob H. - In: Journal of business research : JBR 72 (2017), pp. 69-79
Persistent link: https://www.econbiz.de/10011645481
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Consumer regulation strategies : attenuating the effect of consumer references in a voting context
Whelan, Jodie; Goode, Miranda R.; Cotte, June; Thomson, … - In: Psychology & marketing 33 (2016) 11, pp. 899-916
Persistent link: https://www.econbiz.de/10011602966
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Fluency in commercial breaks : the impact of repetition and conceptual priming on brand memory, evaluation, and behavioral intentions
Liebers, Nicole; Breves, Priska; Schallhorn, Christiana; … - In: Journal of promotion management : innovations in … 25 (2019) 6, pp. 783-798
Persistent link: https://www.econbiz.de/10012179066
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Physical proximity increases persuasive effectiveness through visual imagery
Jia, Yanli; Huang, Yunhui; Wyer, Robert S.; Shen, Hao - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 435-447
Persistent link: https://www.econbiz.de/10011789695
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Overcoming lower imagery ability through process priming
Ostinelli, Massimiliano; Böckenholt, Ulf - In: International journal of research in marketing : IJRM ; … 34 (2017) 4, pp. 799-812
Persistent link: https://www.econbiz.de/10011792402
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What have researchers learned from project STAR?
Schanzenbach, Diane Whitmore - In: Brookings papers on education policy (2006/07), pp. 205-228
Persistent link: https://www.econbiz.de/10003489979
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Field experiments in class size from the early twentieth century
Rockoff, Jonah - In: The journal of economic perspectives : EP ; a journal … 23 (2009) 4, pp. 211-230
Persistent link: https://www.econbiz.de/10003929823
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How does peer pressure affect educational investments?
Bursztyn, Leonardo; Jensen, Robert T. - In: The quarterly journal of economics 130 (2015) 3, pp. 1329-1367
Persistent link: https://www.econbiz.de/10011392587
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Peer effects in disadvantaged primary schools : evidence from a randomized experiment
Antecol, Heather; Eren, Ozkan; Ozbeklik, Serkan - In: Journal of human resources : JHR 51 (2016) 1, pp. 95-132
Persistent link: https://www.econbiz.de/10011488745