The focus of the study is on direct and indirect effects of national culture on negotiation behavior in international business. It argues that negotiation approach is conditioned primarily by relational contextual variables, e.g. relationship commitment and relative power, that national culture...

This empirical study investigates the relationship between the choice of an export market expansion strategy and the subsequent performance of exporting firms. Multiple measures of export performance were compared across three groups of firms following different export market expansion...

The surging growth of state export promotion budgets in the United States should be justified by evaluating the effectiveness of the activities they support. This study relates the assessment of export promotion efforts to the level of state export activity. Multiple correspondence analysis was...

Debt‐equity swaps are currently very popular instruments to reduce debt obligations by developing countries. American trading companies can ow be formed with equity participation of US banks and can be exempt from routine anti‐trust legislation as a result of recent legislation. This article...

Many US‐based franchisers have expanded into international markets during the past two decades. However, a vast majority is still confined to the domestic market. Domestic franchisers are focused on and their international outlook is examined. In particular, the reasons why most US franchisers...

This article reports the findings of an investigation into pricing and financing practices of exporting firms. The research addressed the relationship between commitment to exporting and level of export achievement with the uses of various tactical options in the area of pricing and finance....

This study of 429 United States pleasure visitors to Canada demonstrates that research based on personal values can be fruitfully applied to the segmentation of international tourism markets. The relative importance attached by a visitor to 16 attributes which describe the touristic...

Cultural factors have tremendous impact on cross‐national communication, and it is in the area of cross‐cultural communications that most blunders in international marketing occur. Using Hofstede′s four discussions of culture, this article provides a generalisable framework to assess the...