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It's too pretty to use! : when and how enhanced product aesthetics discourage usage and lower consumption enjoyment
Wu, Freeman; Samper, Adriana; Morales, Andrea C.; … - In: Journal of consumer research : JCR ; an … 44 (2017) 3, pp. 651-672
Persistent link: https://www.econbiz.de/10011755406
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Workplace design and well-being : aesthetic perceptions of hotel employees
Kirillova, Ksenia; Fu, Xiaoxiao; Kucukusta, Deniz - In: The service industries journal 40 (2020) 1/2, pp. 27-49
Persistent link: https://www.econbiz.de/10012207480
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Fashion and organization studies : exploring conceptual paradoxes and empirical opportunities
Korica, Maja; Bazin, Yoann - In: Organization studies : an international … 40 (2019) 10, pp. 1481-1497
Persistent link: https://www.econbiz.de/10012137105
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Color saturation increases perceived product size
Hagtvedt, Henrik; Brasel, S. Adam - In: Journal of consumer research : JCR ; an … 44 (2017) 2, pp. 396-413
Persistent link: https://www.econbiz.de/10011738979
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Relations in aesthetic space : how color enables market positioning
Sgourev, Stoyan V.; Aadland, Erik; Formilan, Giovanni - In: Administrative science quarterly : ASQ 68 (2023) 1, pp. 146-185
Persistent link: https://www.econbiz.de/10014240188
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Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He; Wan, Echo Wen; Zheng, Wanyi - In: Journal of consumer research : JCR ; an … 50 (2023) 1, pp. 142-166
Persistent link: https://www.econbiz.de/10014314346
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The aesthetic evolution of product categories
Krabbe, Anders Dahl; Grodal, Stine - In: Administrative science quarterly : ASQ 68 (2023) 3, pp. 734-780
Persistent link: https://www.econbiz.de/10014368539
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Paying twice for aesthetic customization? : the negative effect of uniqueness on a product's resale value
Fuchs, Matthias; Schreier, Martin - In: Journal of marketing research 60 (2023) 3, pp. 602-624
Persistent link: https://www.econbiz.de/10014294956
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Product aesthetic design : a machine learning augmentation
Burnap, Alex; Hauser, John R.; Timoshenko, Artem - In: Marketing science 42 (2023) 6, pp. 1029-1056
Persistent link: https://www.econbiz.de/10014436737
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The social side of color : how social exclusion influences preferences for color combination
Kwon, Mijin; Jeong, Eunmi; Han, Youngjee - In: Psychology & marketing 41 (2024) 7, pp. 1649-1667
Persistent link: https://www.econbiz.de/10014555649