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61
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61
Female
sport
fans' experiences of marginalization and empowerment
Sveinson, Katherine
;
Hoeber, Larena
- In:
Journal of sport management : the official journal of …
30
(
2016
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10011459294
Saved in:
62
Children as
football
fans : an exploratory study of team and player connections
Thomson, Elizabeth
;
Williams, Russell
- In:
Young consumers : insight and ideas for responsible …
15
(
2015
)
4
,
pp. 323-341
Persistent link: https://www.econbiz.de/10010469430
Saved in:
63
Perceptions of highly identified fans regarding rival teams in US intercollegiate
football
and men's basketball
Havard, Cody T.
;
Reams, Lamar
;
Gray, Dianna P.
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 116-132
Persistent link: https://www.econbiz.de/10010399901
Saved in:
64
Managing co-creation in professional
sports
: the antecedents and consequences of ritualized spectator behavior
McDonald, Heath
;
Karg, Adam J.
- In:
Sport management review
17
(
2014
)
3
,
pp. 292-309
Persistent link: https://www.econbiz.de/10010401077
Saved in:
65
Segmenting
sport
video gamers by motivation : a cluster analysis
Kim, Yongjae
;
Kim, Soojin
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
1
,
pp. 92-108
Persistent link: https://www.econbiz.de/10010406153
Saved in:
66
Sport
Spectator Segmentation : Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams
Doyle, Jason
-
2016
Persistent link: https://www.econbiz.de/10013006288
Saved in:
67
When sponsorship causes anger : understanding negative fan reactions to postings on
sports
clubs' online social media channels
Weimar, Daniel
;
Holthoff, Lisa Carola
;
Biscaia, Rui
- In:
European Sport management quarterly : ESMQ
22
(
2022
)
3
,
pp. 335-357
Persistent link: https://www.econbiz.de/10013271112
Saved in:
68
Sport
spectator adoption of technological innovations : a behavioral reasoning analysis of fan experience apps
Uhrich, Sebastian
- In:
Sport management review
25
(
2022
)
2
,
pp. 275-299
Persistent link: https://www.econbiz.de/10013257639
Saved in:
69
An assessment of fans' willingness to pay for team's environmental sustainability initiatives
Greenhalgh, Greg
;
Drayer, Joris
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
2
,
pp. 121-133
Persistent link: https://www.econbiz.de/10012815527
Saved in:
70
Sports
spectator segmentation : examining the differing psychological connections among spectators of leagues and teams
Doyle, Jason P.
;
Kunkel, Thilo
;
Funk, Daniel C.
- In:
International journal of sports marketing & sponsorship
14
(
2012/13
)
2
,
pp. 95-111
Persistent link: https://www.econbiz.de/10009741446
Saved in:
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