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Better to Decide Together : Shared Consumer Decision Making, Perceived Power, and Relationship Satisfaction
Brick, Danielle J.; Zhou, Lingrui; Chartrand, Tanya L.; … - In: Journal of Consumer Psychology 32 (2021) 3, pp. 387-405
Persistent link: https://www.econbiz.de/10012632894
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Coke vs. Pepsi : brand compatibility, relationship power, and life satisfaction
Brick, Danielle J.; Fitzsimons, Gràinne M.; Chartrand, … - In: Journal of consumer research : JCR ; an … 44 (2018) 5, pp. 991-1014
Persistent link: https://www.econbiz.de/10011843987
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Better to decide together : shared consumer decision making, perceived power, and relationship satisfaction
Brick, Danielle J.; Zhou, Lingrui; Chartrand, Tanya L.; … - In: Journal of consumer psychology : JCP ; the official … 32 (2022) 3, pp. 387-405
Persistent link: https://www.econbiz.de/10013330816
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Secret consumer behaviors in close relationships
Brick, Danielle J.; Wight, Kelley Gullo; Fitzsimons, … - In: Journal of consumer psychology : JCP ; the official … 33 (2023) 2, pp. 403-411
Persistent link: https://www.econbiz.de/10014289853
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Celebrate good times : how celebrations increase perceived social support
Brick, Danielle J.; Wight, Kelley Gullo; Bettman, James R. - In: Journal of public policy & marketing 42 (2023) 2, pp. 115-132
Persistent link: https://www.econbiz.de/10014228901
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Doing relationship work : a theory of change in consumer-brand relationships
Alvarez, Claudio; Brick, Danielle J.; Fournier, Susan - In: Journal of consumer research : JCR ; an … 48 (2021) 4, pp. 610-632
Persistent link: https://www.econbiz.de/10012799024
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How consumers' attitudes toward brands are shaped
Brick, Danielle J.; Fournier, Susan - In: The Routledge companion to consumer behavior, (pp. 227-242). 2020
Persistent link: https://www.econbiz.de/10012316165
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Decision satisfaction and its consequences in a constrained choice environment : the cost of out-of-stock
Fitzsimons, Gavan J. - 1995 - [Mikrofiche-Ausg.]
Persistent link: https://www.econbiz.de/10004342699
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The perils of self-brand connections : Consumer response to changes in brand meaning
Gaustad, Tarje; Samuelsen, Bendik M.; Warlop, Luk; … - In: Psychology & Marketing 35 (2018) 11, pp. 818-829
Persistent link: https://www.econbiz.de/10012083921
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The effects of incidental brand exposure on consumption
Ferraro, Rosellina; Chartrand, Tanya L.; Fitzsimons, … - In: Handbook on brand and experience management, (pp. 163-173). 2008
Persistent link: https://www.econbiz.de/10003789000