Purpose – This paper describes the variables researchers have found to be significantly associated with relationship marketing, those related to Guanxi, and the similarities and differences between them. Design/methodology/approach – The researchers reviewed 77 articles on the subjects of...

Purpose: This paper aims to offer empirical insights on how investing in e-commerce capabilities affects the relationship between loyalty programs and hotel operating performance so as to aid in identifying proper resource allocation strategies. Design/methodology/approach: This study extended...

Purpose: This study aims to examine how operator type moderates the relationship between hotel information technology (IT) expenditures and operating performance. Design/methodology/approach: By adapting and extending O’Neillet al.’s (2008) and Huaet al.’s (2015) research, this study...

Purpose – This study seeks to develop a characteristic and financial profile of controllers in the hospitality industry. It also examines the differences in profiles between female and male controllers, as well as, hotel and club controllers. Design/methodology/approach – Data was collected...