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Examining the interconnections between e-crm, customer experience, customer satisfaction and customer loyalty : a mediation approach

Mokha, Anupreet Kaur; Surya, Pushpender Kumar - In: Journal of electronic commerce in organizations : JECO 20 (2022) 1, pp. 1-21

Persistent link: https://www.econbiz.de/10014306945

Hotel customer retention : a study of customers' perspectives in an emerging market

Adzoyi, Paulina N.; Blomme, Robert J.; Honyenuga, Ben Q. - In: Advances in hospitality and leisure 17 (2022), pp. 21-36

Persistent link: https://www.econbiz.de/10014309047

The impact of customer satisfaction, customer experience and customer loyalty on brand power : empirical evidence from hotel industry

Nobar, Hossein Bodaghi Khajeh; Rostamzadeh, Reza - In: Journal of business economics and management 19 (2018) 2, pp. 417-430

This research aims to investigate the impact of customer satisfaction, experience, and loyalty on brand power in the Hotel industry. This study used a descriptive-survey research design based on the correlation method. The selected populations were Pars Hotels' customers. Sample size was 384,...

Persistent link: https://www.econbiz.de/10012174845

The effect of customer empowerment and customer engagement on marketing performance : the mediating effect of brand community membership

Anber Abraheem Shlash Mohammad - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 21 (2020) 1, pp. 30-38

This study aimed at examining the mediating role of brand Community membership on the effect of customer empowerment and customer engagement on marketing performance. The population of the study contained students of universities in the North Region of Jordan. A total of 1320 questionnaires were...

Persistent link: https://www.econbiz.de/10012221786

Service recovery : the moderating role of customer loyalty in the context of Moroccan retail banking

Bendriouch, Fatima Zahra; Dassouli, Sara; Satt, Harit; … - In: International journal of logistics economics and … 10 (2023) 3, pp. 209-236

Persistent link: https://www.econbiz.de/10015067029

The impact of corporate social responsibility on customer satisfaction, relationship maintenance and loyalty in the shipping industry

Shin, Youngran; Vinh Van Thai - In: Corporate social responsibility and environmental management 22 (2015) 6, pp. 381-392

Persistent link: https://www.econbiz.de/10011449703

Linking relationship marketing to customer loyalty in the e-banking context : the central role of customer satisfaction

Nam Hoai Nguyen; Dung Phuong Hoang - In: Gadjah Mada international journal of business 26 (2024) 1, pp. 109-140

Persistent link: https://www.econbiz.de/10014486995

The role of cultural differences in customer retention : evidence from the high-contact service industry

Fam, Kim Shyan; Boon Liat Cheng; Cham Tat Huei; Yi, … - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 1, pp. 257-288

Persistent link: https://www.econbiz.de/10014230003

Applying SWARA approach and refined Kano model to classify and rank customer requirements, case study : automotive industry in Portugal

Hariri, Ahmad; Domingues, José Pedro Teixeira; … - In: International journal of management and decision making … 23 (2024) 1, pp. 104-135

Persistent link: https://www.econbiz.de/10015067094

The battle for customer loyalty : an examination of customer loyalty in the goods and services domain

Boakye, Kwabena G.; Blankson, Charles; Prybutok, Victor R. - In: Quality management journal : QMJ 24 (2017) 4, pp. 21-34

Persistent link: https://www.econbiz.de/10011764220