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This research investigates the antecedents of tourist loyalty in the Muslim-friendly tourism context. It examines the … link between Islamic tourism destination attributes, service quality, customer engagement, value co-creation, and loyalty … (SEM) with AMOS 24 as the software data analysis package. This study revealed that Islamic tourism destination attributes …
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The paper examines the quality of customer service in Varna hotels. Quantitative methods are used – a survey conducted among 135 participants from 22 countries, staying at hotels in Varna. The findings reveal foreign tourists' perceptions of the services in Varna hotels. Customer evaluation of...
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