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Globales Marketing im Dienstleistungssektor : Determinanten, Ansatzpunkte, Erfolgsträchtigkeit

Reis, Thomas - 1999

Persistent link: https://www.econbiz.de/10001421055

A comparative examination of the sustainable practices implemented by the hotel industry in Portugal : addressing operational challenges and future needs

Fernandes, José Ferreira; Maguire, Kelly; Santos, … - In: International Journal of Hospitality and Event Management 2 (2022) 3/4, pp. 261-291

Persistent link: https://www.econbiz.de/10014308023

Strategies for achieving success for innovative versus incremental new services

Ottenbacher, Michael C.; Harrington, Robert J. - In: The journal of services marketing 24 (2010) 1, pp. 3-15

Persistent link: https://www.econbiz.de/10003953398

Zur Rolle der Berater in der Hotellerie

Zarges, Stephanie - In: Handbuch Hospitality Management : Managementkonzepte, …, (pp. 311-330). 2009

Persistent link: https://www.econbiz.de/10003815542

Erfolgreiches Unternehmertum in der Hotellerie

Gerhard, Stephan; Funke, Caroline - In: Handbuch Hospitality Management : Managementkonzepte, …, (pp. 73-96). 2009

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Wellness im Hotel : Chancen und Risiken einer hotelbetrieblichen Produktinnovation

Rösch, Anne - 2000

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Der Tag der Entscheidung

Westermann, Rolf - 2018

Persistent link: https://www.econbiz.de/10011716488

Waste production patterns in hotels and restaurants : an intra-sectoral segmentation approach

Juvan, Emil; Grün, Bettina; Dolnicar, Sara - In: Annals of tourism research empirical insights 4 (2023) 1, pp. 1-9

Tourism produces 35 m tons of solid waste annually. For waste reduction efforts to be effective, empirical baseline measures of waste production and waste production patterns are needed. This study analyses the waste profiles of hotels and restaurants using national waste data. Results indicate...

Persistent link: https://www.econbiz.de/10014502605

Strategic brand management in hospitality sector : how to manage co-branding in hotels and restaurants

Genc, Ruhet - In: Acta Universitatis Danubius / Oeconomica (2010) 3, pp. 33-46

Persistent link: https://www.econbiz.de/10009705970

Reducing costs or increasing marketing : strategic suggestions for tourism firms in crisis situations

Bremser, Kerstin; Alonso-Almeida, María del Mar; … - In: Journal of customer behaviour 17 (2018) 3, pp. 211-228

Persistent link: https://www.econbiz.de/10011982359