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"Brandspeak" : metaphors and t...
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1
The role of
language
in organizational sensemaking : an integrative theoretical framework and an agenda for future research
Whittle, Andrea
;
Vaara, Eero
;
Maitlis, Sally
- In:
Journal of management
49
(
2023
)
6
,
pp. 1807-1840
Persistent link: https://www.econbiz.de/10014326106
Saved in:
2
Rhetoric
, foucault and "Parrhesia"
Yegen, Ceren
;
Abukan, Memet
- In:
Journal of management research
6
(
2014
)
1
,
pp. 170-183
Persistent link: https://www.econbiz.de/10010428707
Saved in:
3
The
Rhetoric
of Accommodation : Considering the
Language
of Work-Family
Discourse
Davis, Kirsten K.
-
2016
The
language
used to describe work-family issues reflects certain ways of thinking about the interconnectedness and … quot;accommodationquot; in legal
discourse
. It concludes that the use of the word quot;accommodationquot; in other legal …
Persistent link: https://www.econbiz.de/10012747372
Saved in:
4
Communicative perspectives on strategic organization : editorial
Vaara, Eero
;
Langley, Ann
- In:
Strategic Organization
19
(
2021
)
4
,
pp. 541-552
Persistent link: https://www.econbiz.de/10012794120
Saved in:
5
Verbale Reize in der
Kommunikation
Behrens, Gerold
;
Neumaier, Maria
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 735-753)
.
2009
Persistent link: https://www.econbiz.de/10003766166
Saved in:
6
International management and
language
Tietze, Susanne
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003539264
Saved in:
7
The emergence of compositional grammars in artificial codes
Hong, Fuhai
;
Lim, Wooyoung
;
Zhao, Xiaojian
- In:
Games and economic behavior
102
(
2017
),
pp. 255-268
Persistent link: https://www.econbiz.de/10011792135
Saved in:
8
Brand linguistics : a theory-driven framework for the study of
language
in branding
Carnevale, Marina
;
Luna, David
;
Lerman, Dawn
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 572-591
Persistent link: https://www.econbiz.de/10011734955
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9
Tourist brochures as a means to convey corporate image : the analysis of a case study in a rhetorical perspective
Santulli, Francesca
- In:
Discourse, communication and the enterprise : genres …
,
(pp. 371-389)
.
2011
Persistent link: https://www.econbiz.de/10009011222
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10
What about context in internal brand management? : understanding employee brand commitment in the public sector
Leijerholt, Ulrika
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1243-1266
Persistent link: https://www.econbiz.de/10012695264
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