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21
Offensiveness of advertising with violent image appeal : a cross-cultural study
Waller, David S.
;
Deshpande, Sameer
;
Erdogan, B. Zafer
- In:
Journal of promotion management : JPM
19
(
2013
)
4
,
pp. 400-417
Persistent link: https://www.econbiz.de/10010198661
Saved in:
22
Household responses to escalating
violence
in Mexico
Blanco, Luisa
;
Grier, Robin Marie
;
Grier, Kevin
;
Hicks, …
- In:
Applied economics letters
28
(
2021
)
4
,
pp. 315-318
Persistent link: https://www.econbiz.de/10012484980
Saved in:
23
Sacrifice and
violence
in the marketplace
Carrington, Michal
- In:
Marketing theory
22
(
2022
)
4
,
pp. 601-621
Persistent link: https://www.econbiz.de/10013435583
Saved in:
24
Aggressive motives and fan passion across different types of sports
Greenwell, Chris
;
Yoo, Sin Wook
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 162-171
Persistent link: https://www.econbiz.de/10014315792
Saved in:
25
Power
,
violence
, citizenship and agency : a Colombian case study
McGee, Rosie
;
Flórez López, Jesús Alfonso
; …
-
2016
Persistent link: https://www.econbiz.de/10011563898
Saved in:
26
Power
,
violence
, citizenship and agency : a review of the literature
Oosterom, Marjoke
-
2016
Persistent link: https://www.econbiz.de/10011447315
Saved in:
27
Aggressivität und
Gewalt
in der Kundenbeziehung
Neu, Matthias
- In:
Marketing in Forschung und Praxis : [Jubiläumsausgabe …
,
(pp. 701-708)
.
2013
Persistent link: https://www.econbiz.de/10009780062
Saved in:
28
Do violent movies scare away potential visitors?
Yang, Fang
;
VandenBergh, Bruce
;
Lee, Joonghwa
- In:
International journal of advertising : the quarterly …
36
(
2017
)
2
,
pp. 314-335
Persistent link: https://www.econbiz.de/10011689847
Saved in:
29
Analysing motives of minor league hockey fans : the introduction of
violence
as a spectator motive
Andrew, Damon P. S.
;
Koo, Gi-yong
;
Hardin, Rob
; …
- In:
International journal of sport management and marketing …
5
(
2009
)
1/2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10003816826
Saved in:
30
The role of gender and personality traits in response to ads using violent images to promote consumption of sports entertainment
McDaniel, Stephen R.
;
Lim, Choong Hoon
;
Mahan, Joseph E.
- In:
Journal of business research : JBR
60
(
2007
)
6
,
pp. 606-612
Persistent link: https://www.econbiz.de/10003486973
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