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Temporal orientation and customer loyalty programs
Hendler, Flavia; LaTour, Kathryn A.; Cotte, June - In: The Cornell hospitality quarterly 63 (2022) 4, pp. 448-464
Persistent link: https://www.econbiz.de/10013387219
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The mediating role of technology innovation in the relationship between customer relationship management and customer loyalty, a case of Kuwaiti banking industry
Aldaihani, Faraj Mazyed Faraj; Ali, Noor Azman Bin - In: International journal of business innovation and … 30 (2023) 2, pp. 218-239
Persistent link: https://www.econbiz.de/10014293963
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Moderating role of customer empowerment on the relationship between CRM approaches and customer loyalty in banking industry of Kuwait
Aldaihani, Faraj Mazyed Faraj - In: International journal of business excellence : IJBEX 33 (2024) 3, pp. 341-371
Persistent link: https://www.econbiz.de/10015062123
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The power of loyalty : 10 essential steps to build a successful customer loyalty strategy
Brooks, Roger L. - 2010
Persistent link: https://www.econbiz.de/10003937543
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Kundenbindung im Internet : Maßnahmen und Erfolgswirksamkeit im Business-to-Consumer-Bereich
Lihotzky, Nikolai - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001739656
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Weiterführende Perspektiven der Customer Education : Theorien, empirische Ergebnisse und Implikationen
Stolz-Römmermann, Jana - 2021
Persistent link: https://www.econbiz.de/10012620126
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Investigating factors in implementation of electronic customer relationship management and its consequences in private hospitals in Isfahan city
Seify, Mohsen; Tabaeeian, Reihaneh Alsadat; … - In: International journal of electronic customer … 12 (2020) 3, pp. 225-245
Persistent link: https://www.econbiz.de/10012509228
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Handbook on customer centricity : strategies for building a customer-centric organization
Palmatier, Robert W. (ed.); Moorman, Christine (ed.);  … - 2019
Contents: 1. Introduction to the Handbook on Customer Centricity -- Robert w. Palmatier, Christine Moorman, and Ju-Yeon Lee -- Part I: Organizational design perspectives on customer centricity -- 2. Customer centricity: A multi-year journey / Ajay K. Kohli, Bernie J. Jaworski, and Nabil Shabshab...
Persistent link: https://www.econbiz.de/10012294439
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Handbook on customer centricity : strategies for building a customer-centric organization
Palmatier, Robert W. (ed.); Moorman, Christine (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10012056828