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Antecedents and consequences of extrinsic superstitious beliefs : a cross-cultural investigation

Sierra, Jeremy J.; Hyman, Michael R.; Lee, Byung-Kwan; … - In: Asia Pacific journal of marketing and logistics 27 (2015) 4, pp. 559-581

Persistent link: https://www.econbiz.de/10011456460

Antecedents and consequences of extrinsic superstitious beliefs: a cross-cultural investigation

Sierra, Jeremy J.; Hyman, Michael R.; Lee, Byung-Kwan; … - In: Asia Pacific Journal of Marketing and Logistics 27 (2015) 4, pp. 559-581

Purpose – The purpose of this paper is to advance the understanding of antecedents and consequences of superstitious beliefs. Design/methodology/approach – From survey data drawn from 206 South Korean and 218 US respondents, structural equation modeling is used to test the posited...

Persistent link: https://www.econbiz.de/10014674885

Superstitious beliefs and happiness : a correlation study of young adults

Preeti; Sharma, Hariom; Naz, Samreen - In: Journal of international economic review 12 (2019) 1, pp. 59-70

Persistent link: https://www.econbiz.de/10012266116

Experiential responsible consumption

Ulusoy, Ebru - In: Journal of business research : JBR 69 (2016) 1, pp. 284-297

Persistent link: https://www.econbiz.de/10011417727

Do affluent customers care when luxury brands go mass? : the role of product type and status seeking on luxury brand attitude

Yang, Wan; Mattila, Anna S. - In: International journal of contemporary hospitality management 26 (2014) 4, pp. 526-543

Persistent link: https://www.econbiz.de/10010387392

Art, fashion, and anti-consumption

Biehl-Missal, Brigitte - In: Journal of macromarketing : examining the interactions … 33 (2013) 3, pp. 245-257

Persistent link: https://www.econbiz.de/10010126225

Experiencing film : subjective personal introspection and popular film consumption

Hart, Andrew; Kerrigan, Finola; Vom Lehn, Dirk - In: International journal of research in marketing : IJRM ; … 33 (2016) 2, pp. 375-391

Persistent link: https://www.econbiz.de/10011527111

The beach, the bikini, and the best buy : replies to Dunn and Weidman, and to Schmitt, Brakus, and Zarantonello

Gilovich, Thomas; Kumar, Amit; Jampol, Lily - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 179-184

Persistent link: https://www.econbiz.de/10010485525

A wonderful life : experiential consumption and the pursuit of happiness

Gilovich, Thomas; Kumar, Amit; Jampol, Lily - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 152-165

Persistent link: https://www.econbiz.de/10010485536

Consumption experience : an expanded view

Lanier, Clinton D.; Rader, C. Scott - In: Marketing theory 15 (2015) 4, pp. 487-508

Persistent link: https://www.econbiz.de/10011494737

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