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Persistent link: https://www.econbiz.de/10008885243
The rationale and policy proposed by two collaborating projects is to increase innovation through improved connectivity among SMEs within Northern European supply chains. To inform project policy, we test the hypothesis "improvement in broadly defined connectivity as online business activity,...
Persistent link: https://www.econbiz.de/10010795356
We illustrate a new theoretical development applied to aid decision making in an increasingly important commercial sector. Agile supply, where small volumes of high margin, short life cycle innovative products are offered, is increasingly carried out through a complex global supply chain...
Persistent link: https://www.econbiz.de/10008869633
Wall Street loves spin‐off announcements, but do spin‐offs actually increase shareholder value?
Persistent link: https://www.econbiz.de/10014846445
Persistent link: https://www.econbiz.de/10014946947
Purpose: Given the increasing demands placed on a sport event workforce in servicing the needs of spectators, to attract and recruit volunteers to the industry, it is important for sport event managers to know what is driving how much time volunteers allocate to an event. The purpose of this...
Persistent link: https://www.econbiz.de/10012069634
Purpose: There are different streams of research in the service marketing literature concerning value co-creation. Most of the research focuses on value co-creation for the benefit of the customer. However, value is also co-created for the benefit of the provider, especially in a...
Persistent link: https://www.econbiz.de/10012279843
Purpose: Although both sports and cities have transformed over the last century, research on the intersection of sports and urban development remains scarce. This special issue was designed to advance a research agenda in relation to sports and urban development. The sports and urban...
Persistent link: https://www.econbiz.de/10012412277
Persistent link: https://www.econbiz.de/10012078337
Purpose: The purpose of the study was to compare young adult responses to rational and emotional sports product advertisements. The moderating roles of product type and gender were also examined. Design/methodology/approach: The study utilized a 2 (advertising appeal: emotional vs rational) ×2...
Persistent link: https://www.econbiz.de/10012540395