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Effectiveness of Olympic sponsorship by foreign and domestic companies : the influential role of consumer ethnocentrism
Meng-Lewis, Yue; Thwaites, Des; Pillai, Kishore … - In: International journal of sports marketing & sponsorship 15 (2014) 2, pp. 107-123
Persistent link: https://www.econbiz.de/10010258208
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Applying the animosity model in foreign product purchases : evidence from an emerging nation
Sohail, M. Sadiq; Opoku, Robert A. - In: Journal of international consumer marketing 28 (2016) 2, pp. 121-134
Persistent link: https://www.econbiz.de/10011460001
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Consumer ethnocentrism, economic animosity and the role of media : the case of Greek products
Zairis, Antonios; Dimakakos, Dimitrios - In: Journal of euromarketing 22 (2013) 4, pp. 21-43
Persistent link: https://www.econbiz.de/10010400352
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Effect of economic animosity on consumer ethnocentrism and product-country images : a binational study on the perception of Germany during the Euro crisis
De Nisco, Alessandro; Mainolfi, Giada; Marino, Vittoria; … - In: European management journal 34 (2016) 1, pp. 59-68
Persistent link: https://www.econbiz.de/10011448413
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Beyond anger : a deeper look at consumer animosity
Harmeling, Colleen M.; Magnusson, Peter; Singh, Nitish - In: Journal of international business studies : JIBS ; an … 46 (2015) 6, pp. 676-693
Persistent link: https://www.econbiz.de/10011312647
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Animosity, subjective norms, and anticipated emotions during an international crisis
Maher, Amro A.; Mady, Sarah - In: International marketing review 27 (2010) 6, pp. 630-651
Persistent link: https://www.econbiz.de/10008778775
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Investigating the impact of consumers' patriotism and ethnocentrism on purchase intention : moderating role of consumer guilt and animosity
Mishra, Sita; Shukla, Yupal; Malhotra, Gunjan; Arora, Vibha - In: International business review : the official journal of … 32 (2023) 4, pp. 1-12
Persistent link: https://www.econbiz.de/10014373664
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I hate where it comes from but I still buy it : countervailing influences of animosity and nostalgia
Gineikiene, Justina; Diamantopoulos, Adamantios - In: Journal of international business studies : JIBS ; an … 48 (2017) 8, pp. 992-1008
Persistent link: https://www.econbiz.de/10011779148
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A model of event–destination image transfer
Deng, Qian; Li, Mimi - In: Journal of travel research : a quarterly publication of … 53 (2014) 1, pp. 69-82
Persistent link: https://www.econbiz.de/10010235906
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Country image effect on services : a study of consumers' evaluation of foreign airlines
Cheng, Kuangnen; Chen, Hui-Ping; Lai, Weipang; Li, Chenglung - In: Journal of global marketing 27 (2014) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10010346504