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Walsh, Patrick; Hwang, Hansol; Lim, Choong Hoon; … - In: Sport marketing quarterly : preferred journal of the … 24 (2015) 4, pp. 214-224

Persistent link: https://www.econbiz.de/10011415225

Lee, Minkyo; Lim, Choong Hoon; Yeo, In-Sung; Pedersen, … - In: Sport marketing quarterly : preferred journal of the … 24 (2015) 4, pp. 235-245

Persistent link: https://www.econbiz.de/10011415240

Kwak, Dae Hee; Kwon, Youngbum; Lim, Choong Hoon - In: The journal of product & brand management 24 (2015) 3, pp. 198-210

Persistent link: https://www.econbiz.de/10011378278

Lee, Minkyo; Potter, Robert F.; Lim, Choong Hoon; … - In: Sport marketing quarterly : preferred journal of the … 27 (2018) 4, pp. 221-235

Persistent link: https://www.econbiz.de/10012000628

McDaniel, Stephen R.; Lim, Choong Hoon; Mahan, Joseph E. - In: Journal of business research : JBR 60 (2007) 6, pp. 606-612

Persistent link: https://www.econbiz.de/10003486973

Rodenberg, Ryan M.; Lim, Choong Hoon - In: European Sport management quarterly : ESMQ 9 (2009) 4, pp. 375-387

Persistent link: https://www.econbiz.de/10003921995

Witkemper, Chad; Lim, Choong Hoon; Waldburger, Adia - In: Sport marketing quarterly : preferred journal of the … 21 (2012) 3, pp. 170-183

Persistent link: https://www.econbiz.de/10009665736

Lim, Choong Hoon; Yi, U-yŏng; Pedersen, Paul M. - In: Journal of global scholars of marketing science : … 23 (2013) 1, pp. 55-71

Persistent link: https://www.econbiz.de/10010406124

Kwak, Dae Hee; Lim, Choong Hoon; Yi, U-yŏng; Mahan, Joseph - In: Journal of sport management : the official journal of … 24 (2010) 4, pp. 416-433

Persistent link: https://www.econbiz.de/10008656375

Zimmerman, Matthew H.; Clavio, Galen E.; Lim, Choong Hoon - In: International journal of sport management and marketing … 10 (2011) 3/4, pp. 180-195

Persistent link: https://www.econbiz.de/10009514083