This study offers two new scales to be used by services marketing and management practitioners and academics. The scales measure how much control a service customer prefers to have and how much control a service business offers in order to reduce or eliminate various types of risks. Scales...

The authors explored how a technology model captured the factors that motivated and demotivated students to accept a new learning management system in online supply chain courses at an accredited public American university. Technology resistance is a well-known social science problem that...

Previous researches related to the trust concept have been rich in the field of e-commerce and few of them were devoted to the comprehension of consumer behavior facing the trust in the case of informative website. Thus, this research sheds light on the development of initial e-trust to...

Previous researches related to the trust concept have been rich in the field of e-commerce and few of them were devoted to the comprehension of consumer behavior facing the trust in the case of informative website. Thus, this research sheds light on the development of initial e-trust to...

Customer satisfaction is commonly discussed in various industries, but this paper one of very few studies which have investigated the unpleasant banking experiences and complaint behavior in Kazakhstan country. The data were collected through self-administered questionnaire, and distributed...