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Editorial: Where has the research on client–agency relationships gone? : the need for a deeper understanding of the future of account management
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 36 (2017) 3, pp. 393-395
Persistent link: https://www.econbiz.de/10011707379
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Editorial: the new era of electronic word of mouth (eWOM) : "be more chill" overrules the critics
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 37 (2018) 6, pp. 849-851
Persistent link: https://www.econbiz.de/10012492602
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Minimalism and advertising : a call for research
Taylor, Charles Raymond - In: International journal of advertising : the review of … 43 (2024) 2, pp. 231-233
Persistent link: https://www.econbiz.de/10014550807
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Ad skipping, the "ad free internet" and privacy : a call for research
Taylor, Charles Raymond - In: International journal of advertising : the review of … 43 (2024) 3, pp. 403-404
Persistent link: https://www.econbiz.de/10014550974
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New thoughts on advertising's impact on consumer prices : editorial
Taylor, Charles Raymond - In: International journal of advertising : the review of … 42 (2023) 2, pp. 261-262
Persistent link: https://www.econbiz.de/10014234021
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Editorial: hitting the mark with active agers : a call for more research on older consumers
Taylor, Charles Raymond - In: International journal of advertising : the review of … 41 (2022) 7, pp. 1179-1180
Persistent link: https://www.econbiz.de/10013417458
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Getting sentimental about the need for more research on nostalgia in advertising
Taylor, Charles Raymond - In: International journal of advertising : the review of … 42 (2023) 3, pp. 459-460
Persistent link: https://www.econbiz.de/10014295167
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Digging deeper on diversity and inclusion in Advertising research : a call to action
Taylor, Charles Raymond - In: International journal of advertising : the review of … 42 (2023) 4, pp. 639-640
Persistent link: https://www.econbiz.de/10014296395
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Non-fungible tokens (NFTs) as promotional devices : research needs and future projections
Taylor, Charles Raymond - In: International journal of advertising : the review of … 42 (2023) 5, pp. 799-800
Persistent link: https://www.econbiz.de/10014296419
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Thoughts on cross-cultural advertising research in 2023 : editorial
Taylor, Charles Raymond - In: International journal of advertising : the review of … 42 (2023) 6, pp. 969-971
Persistent link: https://www.econbiz.de/10014321544