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The influence of network understanding on value creation in business relationships

Munksgaard, Kristin B.; Abrahamsen, Morten H.; … - In: European journal of marketing 58 (2024) 4, pp. 928-951

Persistent link: https://www.econbiz.de/10015047348

Business relationships and relationship value : a case study of value perceptions in a customer-supplier relationship

Frandsen, Kirsten - 2016

Persistent link: https://www.econbiz.de/10011623175

Purchasing’s tasks at the interface between internal and external networks

Bastholm, Steffen Muxoll; Munksgaard, Kristin B. - In: Journal of Business & Industrial Marketing 35 (2020) 1, pp. 159-171

Purpose: The strategic importance of the purchasing function increases, as its task become more dynamic in various interfaces with different suppliers. Changes in these customer–supplier interfaces pose specific challenges. The purpose of this study is to investigate how the purchasing...

Persistent link: https://www.econbiz.de/10012073373

Complementor involvement in product development

Munksgaard, Kristin B.; Freytag, Per V. - In: The journal of business & industrial marketing 26 (2011) 4, pp. 286-298

Persistent link: https://www.econbiz.de/10009010556

Product development with multiple partners : strategies and conflicts in networks

Munksgaard, Kristin B.; Clarke, Ann Højbjerg; Storvang, Pia - In: Industrial marketing management : the international … 41 (2012) 3, pp. 438-447

Persistent link: https://www.econbiz.de/10009546626

Knowing me, knowing you : self- and collective interests in goal development in asymmetric relationships

Munksgaard, Kristin B.; Johnson, Rhona E.; Patterson, … - In: Industrial marketing management : the international … 48 (2015), pp. 160-173

Persistent link: https://www.econbiz.de/10011346695

Organizing and strategizing in changing networks : contributions to theory, methodology and management

Freytag, Per V.; Munksgaard, Kristin B.; Clarke, Ann … - In: Industrial marketing management : the international … 58 (2016), pp. 4-10

Persistent link: https://www.econbiz.de/10011549355

Combining open innovation with corporate venturing : a case of how to balance incremental and radical innovation

Clarke, Ann Højbjerg; Rostgaard Evald, Majbritt; … - In: International journal of entrepreneurship and … 15 (2012) 4, pp. 253-274

Persistent link: https://www.econbiz.de/10009614330

The wicked problems of supplier-driven innovation

Rind Christensen, Poul; Munksgaard, Kristin B.; Bang, … - In: The journal of business & industrial marketing 32 (2017) 6, pp. 836-847

Persistent link: https://www.econbiz.de/10011773496

Product development with multiple partners: Strategies and conflicts in networks

Munksgaard, Kristin B.; Clarke, Ann H.; Storvang, Pia; … - In: Industrial marketing management : the international … 41 (2012) 3, pp. 438-448

Persistent link: https://www.econbiz.de/10009960300