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Affective commitment to the em...
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Gavilan, Diana
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Affective commitment to the employer brand : development and validation of a scale
Fernandez-Lores, Susana
;
Gavilan, Diana
;
Avello, Maria
; …
- In:
Business research quarterly : BRQ
19
(
2016
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10011660324
Saved in:
2
The influence of online ratings and reviews on hotel booking consideration
Gavilan, Diana
;
Avello, Maria
;
Martinez-Navarro, Gema
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 53-61
Persistent link: https://www.econbiz.de/10011813809
Saved in:
3
The role of push notifications
Gavilan, Diana
- In:
The SAGE handbook of digital marketing
,
(pp. 349-368)
.
2022
Persistent link: https://www.econbiz.de/10013367096
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4
Driving traffic to the museum : the role of the digital communication tools
Fernandez-Lores, Susana
;
Crespo-Tejero, Natividad
; …
- In:
Technological forecasting & social change : an …
174
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013253316
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5
"Do you use English in your daily life?" : undergraduate students' perceptions of their extramural use of English
Avello, Maria
;
Camacho-Miñano, María-del-Mar
; …
- In:
Journal of teaching in international business
30
(
2019
)
1
,
pp. 77-94
Persistent link: https://www.econbiz.de/10012157499
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6
Framing, risk perception and social health campaigns : a neuroscientific analysis
Fernandez-Lores, Susana
;
Crespo-Tejero, Natividad
; …
- In:
Journal of consumer behaviour
23
(
2024
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10014468172
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7
Vividness of news push notifications and users' response
Gavilan, Diana
;
Fernández-Lores, Susana
; …
- In:
Technological forecasting & social change : an …
161
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012533622
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8
Green consumer segmentation : managerial and environmental implications from the perspective of business strategies and practices
Afonso, Carolina
;
Gavilan, Diana
;
García-Madariaga, Jesús
- In:
Sustainability in innovation and entrepreneurship : …
,
(pp. 137-151)
.
2017
Persistent link: https://www.econbiz.de/10011712177
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9
Exploring user's experience of push notifications : a grounded theory approach
Gavilan, Diana
;
Martinez-Navarro, Gema
- In:
Qualitative market research : an international journal
25
(
2022
)
2
,
pp. 233-255
Persistent link: https://www.econbiz.de/10013380425
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