actually apply to risk communications. This study aims to analyze consumer preferences for antioxidant-free wine and suggest a …, consumers who recognize food additive dangers placed significant additional value on wine without antioxidants. On the other … hand, consumers who have knowledge of wine and food processing tended to view antioxidant-free wine as low in quality …

The quality scale of Italian wines is mainly organized in four categories: PDO, PGI, basic and bulk wine. Our analysis … explicitly investigates the patterns and determinants of consumption for these four different types of wine by analyzing a … representative sample of consumers from a traditional wine-producing country. This study provides for first time insights on quality …