//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
From mad men to maths men : co...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Online-Marketing
13,142
Internet marketing
13,026
Auktionstheorie
11,086
Auction theory
10,785
Social Web
6,590
Social web
6,582
Consumer behaviour
5,236
Konsumentenverhalten
5,215
Cluster analysis
5,037
Digitale Plattform
4,732
Digital platform
4,725
Clusteranalyse
4,584
Theorie
4,497
Theory
4,344
Electronic Commerce
3,804
E-commerce
3,637
Auction
3,223
Auktion
3,208
Online-Handel
2,621
Online retailing
2,614
Werbewirkung
2,136
Advertising effects
2,126
Advertising
1,869
Werbung
1,861
Viral marketing
1,825
Virales Marketing
1,823
Experiment
1,791
Beziehungsmarketing
1,762
Relationship marketing
1,761
Internet
1,749
Brand management
1,655
Markenführung
1,655
Regional cluster
1,607
Regionales Cluster
1,607
Spieltheorie
1,289
Game theory
1,261
Marketingmanagement
1,241
Marketing management
1,226
Deutschland
1,224
cluster analysis
1,203
more ...
less ...
Online availability
All
Undetermined
11,558
Free
10,101
Type of publication
All
Article
21,485
Book / Working Paper
13,504
Journal
36
Other
24
Type of publication (narrower categories)
All
Article in journal
17,655
Aufsatz in Zeitschrift
17,655
Graue Literatur
4,607
Non-commercial literature
4,607
Working Paper
4,343
Arbeitspapier
3,938
Aufsatz im Buch
2,613
Book section
2,613
Hochschulschrift
920
Thesis
606
Collection of articles of several authors
405
Sammelwerk
405
Aufsatzsammlung
330
Conference paper
279
Konferenzbeitrag
279
Case study
262
Fallstudie
262
research-article
254
Ratgeber
241
Guidebook
228
Collection of articles written by one author
145
Sammlung
145
Lehrbuch
144
Konferenzschrift
143
Article
123
Textbook
111
Bibliografie enthalten
107
Bibliography included
107
Conference proceedings
54
Amtsdruckschrift
51
Government document
51
Dissertation u.a. Prüfungsschriften
43
Handbook
41
Handbuch
41
Glossar enthalten
37
Glossary included
37
Forschungsbericht
24
Systematic review
23
Übersichtsarbeit
23
Reprint
22
more ...
less ...
Language
All
English
31,264
German
2,563
Undetermined
882
French
110
Spanish
53
Polish
50
Russian
36
Italian
28
Portuguese
28
Dutch
15
Hungarian
14
Czech
8
Swedish
7
Finnish
6
Bulgarian
4
Danish
4
Romanian
4
Serbian
4
Lithuanian
3
Slovak
3
Croatian
2
Norwegian
2
Slovenian
1
Albanian
1
Turkish
1
more ...
less ...
Author
All
Sela, Aner
119
Wolfstetter, Elmar
107
Güth, Werner
77
Klemperer, Paul
76
Bergemann, Dirk
73
Onderstal, Sander
70
Moldovanu, Benny
61
Goeree, Jacob K.
59
Ivanova-Stenzel, Radosveta
57
Kovenock, Daniel J.
57
Athey, Susan
56
Menezes, Flávio Marques
49
Che, Yeon-Koo
48
Engelbrecht-Wiggans, Richard
48
Jehiel, Philippe
47
Smith, Vernon L.
47
Kreutzer, Ralf T.
46
Milgrom, Paul
46
Bichler, Martin
45
Paarsch, Harry J.
45
Grimm, Veronika
44
Levin, Dan
43
Estache, Antonio
42
Ockenfels, Axel
42
Iimi, Atsushi
41
Lu, Jingfeng
41
Skiera, Bernd
41
Konrad, Kai A.
39
Ewerhart, Christian
38
Goldfarb, Avi
38
Kagel, John H.
38
Popkowski Leszczyc, Peter T. L.
38
Tucker, Catherine
38
Levin, Jonathan
36
MacKinnon, James G.
36
Sheremeta, Roman M.
36
Decarolis, Francesco
35
Baye, Michael R.
34
Bos, Olivier
34
Kirchkamp, Oliver
34
more ...
less ...
Institution
All
National Bureau of Economic Research
179
Springer Fachmedien Wiesbaden
100
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
46
IGI Global
33
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
31
OECD
28
European Association of Agricultural Economists - EAAE
21
Max-Planck-Institut für Ökonomik <Jena> / Abteilung Strategische Interaktion
18
Information Resources Management Association
16
Nomos Verlagsgesellschaft
14
Center for Economic Research <Tilburg>
13
C.E.P.R. Discussion Papers
11
Haufe-Lexware GmbH & Co. KG
11
Books on Demand GmbH <Norderstedt>
10
Institut für Arbeitsmarkt- und Berufsforschung (IAB)
10
Springer Gabler <Firma>
10
American Marketing Association
9
Deutscher Dialogmarketing Verband
9
Europäische Kommission / Direktion F - Digitale Transformation / F.2 - Digitale Dienstleistungen und Platformen
9
Verlag Dr. Kovač
9
Australian National University / Faculty of Economics and Commerce
8
Universität Mannheim
8
World Bank
8
EconWPA
7
International Monetary Fund (IMF)
7
MITP Verlags-GmbH & Co. KG
7
Organisation for Economic Co-operation and Development
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Springer-Verlag GmbH
7
World Bank Group
7
Agricultural and Applied Economics Association - AAEA
6
Bonn Graduate School of Economics
6
Department of Economics, Oxford University
6
Edward Elgar Publishing
6
European Centre for Advanced Research in Economics and Statistics (ECARES), Solvay Brussels School of Economics and Management
6
Europäische Kommission / Gemeinsame Forschungsstelle
6
Instituto Valenciano de Investigaciones Económicas
6
Social Systems Research Institute
6
Stanford Institute for Economic Policy Research
6
Technische Universität Braunschweig
6
more ...
less ...
Published in...
All
Journal of business research : JBR
399
Games and economic behavior
327
Economics letters
311
Management science : journal of the Institute for Operations Research and the Management Sciences
228
Journal of retailing and consumer services
220
International journal of internet marketing and advertising : IJIMA
214
Journal of economic theory
211
NBER working paper series
177
European journal of operational research : EJOR
163
International journal of industrial organization
154
SpringerLink / Bücher
154
CESifo working papers
153
Technological forecasting & social change : an international journal
151
Information systems research : ISR
144
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
143
Journal of economic behavior & organization : JEBO
135
Working paper
130
Economic theory : official journal of the Society for the Advancement of Economic Theory
129
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
124
Discussion paper / Centre for Economic Policy Research
122
International journal of advertising : the review of marketing communications
120
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
117
Journal of advertising research
117
Journal of marketing communications
115
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
115
Springer eBook Collection
115
International journal of hospitality management
112
Tourism management : research, policies, practice
112
NBER Working Paper
105
Discussion paper / Tinbergen Institute
103
Industrial marketing management : the international journal for industrial and high-tech firms
101
Working paper / National Bureau of Economic Research, Inc.
98
The American economic review
97
Discussion papers / CEPR
96
Electronic commerce research
96
International journal of electronic marketing and retailing : IJEMR
96
Discussion paper
88
Journal of management information systems : JMIS
88
Journal of internet commerce
86
Journal of mathematical economics
81
more ...
less ...
Source
All
ECONIS (ZBW)
32,711
RePEc
962
EconStor
575
Other ZBW resources
351
USB Cologne (EcoSocSci)
317
BASE
71
USB Cologne (business full texts)
52
OLC EcoSci
6
ArchiDok
4
more ...
less ...
Showing
31
-
40
of
35,049
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
The role of social media data in operations and production management
Chan, Hing Kai
;
Lacka, Ewelina
;
Yee, Rachel W. Y.
;
Lim, …
- In:
International journal of production research
55
(
2017
)
17/18
,
pp. 5027-5036
Persistent link: https://www.econbiz.de/10011723908
Saved in:
32
Segmenting emerging markets based on consumer responses towards social network advertising
Tripathi, Shalini N.
;
Siddiqui, Masood H.
- In:
International journal of Indian culture and business …
15
(
2017
)
3
,
pp. 255-277
Persistent link: https://www.econbiz.de/10011867249
Saved in:
33
Segmenting brands' social network site (SnS) consumers : a four-country study
Andrews, Lynda
;
Bianchi, Constanza
;
Wiese, Melanie
; …
- In:
Journal of international consumer marketing
31
(
2019
)
1
,
pp. 22-38
Persistent link: https://www.econbiz.de/10012200689
Saved in:
34
Fashion market segmentation using Facebook : an empirical approach
Mohapatra, Sanjay
;
Banerjee, Satya Shankar
- In:
International journal of enterprise network management …
14
(
2023
)
4
,
pp. 348-369
Persistent link: https://www.econbiz.de/10014433600
Saved in:
35
A closer investigation of dispositional persuasion knowledge of sponsored content : exploring determinants and clusters
Boerman, Sophie C.
;
Reijmersdal, Eva A. van
;
Rozendaal, …
- In:
Journal of marketing communications
30
(
2024
)
6
,
pp. 660-680
Persistent link: https://www.econbiz.de/10015052732
Saved in:
36
The effect of reputation on selling prices in auctions
Grund, Christian
;
Gürtler, Oliver
- In:
Jahrbücher für Nationalökonomie und Statistik
228
(
2008
)
4
,
pp. 345-356
Persistent link: https://www.econbiz.de/10003784611
Saved in:
37
Auctions with a buy price
Reynolds, Stanley S.
;
Wooders, John
- In:
Economic theory : official journal of the Society for …
38
(
2009
)
1
,
pp. 9-39
Persistent link: https://www.econbiz.de/10003778085
Saved in:
38
Optimal sale across venues and auctions with a buy-now option
Bose, Subir
;
Daripa, Arupratan
- In:
Economic theory : official journal of the Society for …
38
(
2009
)
1
,
pp. 137-168
Persistent link: https://www.econbiz.de/10003778092
Saved in:
39
Position auctions
Varian, Hal R.
- In:
International journal of industrial organization
25
(
2007
)
6
,
pp. 1163-1178
Persistent link: https://www.econbiz.de/10003673813
Saved in:
40
Auction hosting site pricing and market equilibrium with endogenous bidder and seller participation
Deltas, George
;
Jeitschko, Thomas D.
- In:
International journal of industrial organization
25
(
2007
)
6
,
pp. 1190-1212
Persistent link: https://www.econbiz.de/10003673828
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->