Narrow search
Showing 1 - 10 of 99,435
Cover Image
Beyond sporadic actions : how to approach multi-party stakeholder collaboration in service development
Tossavainen, Päivi J. - In: Journal of business market management : JBM 6 (2013) 4, pp. 171-191
The adoption of service-dominant logic (SDL) suggests inter-organizational collaboration and interdependencies during the development of service. Thus, integrating resources is of essence. This paper promotes the value of various stakeholders in developing services. It discusses how to approach...
Persistent link: https://www.econbiz.de/10010232734
Cover Image
The effect of equity on value co-creation in business relationships
Gupta, Samir; Zhou, Jing; Feng, Shanfei; Nyadzayo, … - In: The journal of business & industrial marketing 37 (2022) 2, pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Cover Image
Interactive value formation in interorganizational relationships : dynamic interchange between value co-creation, no-creation, and co-destruction
Makkonen, Hannu; Ilkkonen, Rami - In: Marketing theory 17 (2017) 4, pp. 517-535
Persistent link: https://www.econbiz.de/10011825051
Cover Image
Adding co-creation as an antecedent condition leading to trust in business-to-business relationships
Franklin, Drew; Marshall, Roger - In: Industrial marketing management : the international … 77 (2019), pp. 170-181
Persistent link: https://www.econbiz.de/10012004238
Cover Image
Service Logic, Value Co-Creation and Networks : Three Dimensions Fostering Inter-Organizational Relationships: Competitiveness in the Boating Industry
Polese, Francesco - 2012
, they also attempt to strengthen their capacities and competencies through interactions and relationships that can improve …
Persistent link: https://www.econbiz.de/10013114344
Cover Image
The value co-creation journey : a longitudinal process unfolding in a network through collaboration
Perna, Andrea; O'Toole, Thomas; Baraldi, Enrico; … - In: The journal of business & industrial marketing 37 (2022) 13, pp. 182-196
Persistent link: https://www.econbiz.de/10013538991
Cover Image
Value co-creation for digital innovation : an interorganizational boundary-spanning perspective
Shi, Yunfei; Cui, Tingru; Kurnia, Sherah - In: Information & management : the internat. journal of … 60 (2023) 5, pp. 1-12
Persistent link: https://www.econbiz.de/10014466180
Cover Image
Value co-creation between firms and customers : the role of big data-based cooperative assets
Xie, Kang; Wu, Yao; Xiao, Jinghua; Hu, Qing - In: Information & management : the internat. journal of … 53 (2016) 8, pp. 1034-1048
Persistent link: https://www.econbiz.de/10011647583
Cover Image
Customer’s potential value : the role of learning
Komulainen, Hanna; Mainela, Tuija; Tähtinen, Jaana - In: Journal of business market management : JBM 6 (2013) 1, pp. 1-21
Current views on value creation emphasize the role of the customer, mutual investments, and value co-creation. Nevertheless, at present the customer-focused research concentrates on value expectations and value experiences as outcomes but disregards the analysis of potential value that is...
Persistent link: https://www.econbiz.de/10009761863
Cover Image
Co-creating value from knowledge-intensive business services in manufacturing firms : the moderating role of relationship learning in supplier-customer interactions
Kohtamäki, Marko; Partanen, Jukka - In: Journal of business research : JBR 69 (2016) 7, pp. 2498-2506
Persistent link: https://www.econbiz.de/10011491352