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Erfolgreiches Produktmanagement : Tool-Box für das professionelle Produktmanagement und Produktmarketing

Aumayr, Klaus J. - 2019 - 5., erweiterte Auflage

Persistent link: https://www.econbiz.de/10011981412

Erfolgreiches Produktmanagement : Tool-Box für das professionelle Produktmanagement und Produktmarketing

Aumayr, Klaus J. - 2019 - 5., erweiterte Auflage

Produktmanagement: Positionierung, Kernkompetenzen und organisatorische Einbindung -- Produktmarketing: Strukturen …, Erfolgsfaktoren und praktische Hilfsmittel -- Prozessorientiertes Produktmanagement: Arbeitsprozesse, Prozessorientiertes Marketing … muss er eine Fülle von Anforderungen aus den internen Abteilungen koordinieren. Mit „Erfolgreiches Produktmanagement …

Persistent link: https://www.econbiz.de/10012402241

The flow system : the evolution of agile and lean thinking in an age of complexity

Turner, John R.; Thurlow, Nigel; Rivera, Brian - 2020

Persistent link: https://www.econbiz.de/10012668296

Agile Business Model Innovation in digital entrepreneurship : lean startup approaches

Ghezzi, Antonio; Cavallo, Angelo - In: Journal of business research : JBR 110 (2020), pp. 519-537

Persistent link: https://www.econbiz.de/10012237895

Lean and agile project management : how to make any project better, faster, and more cost effective

Stern, Terra Vanzant - 2020 - Second edition

"When project managers are faced with budget cuts and fewer resources, waste elimination becomes a priority in maintaining effectiveness. This does not mean shortening or abandoning traditional project cycles. In fact, fast results on critical assignments can only be completed with strong plans...

Persistent link: https://www.econbiz.de/10012194135

Transforming an organization : from the Lean and Agile movement at Ericsson

Rimbark, Marianne - 2022

When the telecom world readid itself to roll out 4G in the early 2010s, the Swedish telecom giant Ericsson realized that developing the next 5G mobile networks would require a speed and organizational flexibility that was beyond its current capacity. And so, it set out to change itself from a...