Similar Search Results

Entrepreneurship within the history of marketing

Edwards, Chase J.; Bendickson, Joshua S.; Baker, Brent L.; … - In: Journal of business research : JBR 108 (2020), pp. 259-267

Persistent link: https://www.econbiz.de/10012175313

A knowledge-based explanation of franchise system resources and performance

Jeon, Hyo Jin; Dant, Rajiv P.; Baker, Brent L. - In: Journal of marketing channels : ... distribution … 23 (2016) 3, pp. 97-113

Persistent link: https://www.econbiz.de/10011538926

Predicting organizational form choice from pre-entry characteristics of franchisees

Weaven, Scott; Baker, Brent L.; Edwards, Chase; Frazer, … - In: Australasian marketing journal 26 (2018) 1, pp. 49-58

Persistent link: https://www.econbiz.de/10011880461

An introspective examination of single-unit versus multi-unit franchisees

Dant, Rajiv P.; Weaven, Scott K.; Baker, Brent L.; … - In: Journal of the Academy of Marketing Science 41 (2013) 4, pp. 473-496

Persistent link: https://www.econbiz.de/10009776494

Equity and ethical environmental influences on regulated business-to-consumer exchange

Baker, Brent L.; Lesch, William Clarence - In: Journal of macromarketing : examining the interactions … 33 (2013) 4, pp. 322-341

Persistent link: https://www.econbiz.de/10010227826

Influence of personality traits on perceived relatinship quality within a franchisee-franchisor context

Dant, Rajiv P.; Weaven, Scott K.; Baker, Brent L. - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 279-302

Persistent link: https://www.econbiz.de/10009718528

Influence of personality traits on perceived relationship quality within a franchisee-franchisor context

Dant, Rajiv P.; Weaven, Scott K.; Baker, Brent L. - In: European journal of marketing : EJM 47 (2013) 1, pp. 279-302

Persistent link: https://www.econbiz.de/10010071306

An introspective examination of single-unit versus multi-unit franchisees

Dant, Rajiv P.; Weaven, Scott K.; Baker, Brent L.; … - In: Journal of the Academy of Marketing Science 41 (2013) 4, pp. 473-496

Persistent link: https://www.econbiz.de/10010131222

Erratum to: An introspective examination of single-unit versus multi-unit franchisees

Dant, Rajiv P.; Weaven, Scott K.; Baker, Brent L.; … - In: Journal of the Academy of Marketing Science 41 (2013) 4, pp. 497-500

Persistent link: https://www.econbiz.de/10010131223

Differentiating Indebtedness and Gratitude in the Commercial Exchange Context

Baker, Brent L.; Edwards, Chase - 2018

Gratitude is increasingly included in the battery of precepts that explain relational exchanges. However, the literature on commercial exchanges has failed to differentiate between the similar, but distinct, measures of gratitude and indebtedness or recognize their potential for differential...

Persistent link: https://www.econbiz.de/10014114459