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Impact of interactivity of electronic word of mouth systems and website quality on customer e-loyalty
Khan, Mubbsher Munawar; Hashmi, Hammad Bin Azam - In: Pakistan journal of commerce and social sciences 10 (2016) 3, pp. 486-504
the help of EWOM systems. We have also tried to identify the impact of website quality on customer e-loyalty. An empirical … show that website quality has a positive influence on customer e-loyalty. In the context of electronic commerce, EWOM …In this study, we aim to identify the impact of interactivity of electronic word of mouth (EWOM) systems on customer e …
Persistent link: https://www.econbiz.de/10011929373
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Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh; Mollahosseini, Ali; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
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Role of electronic word of mouth on purchase intention
Aslam, Wajeeha; Farhat, Kashif; Arif, Imtiaz - In: International journal of business information systems : … 30 (2019) 4, pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
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Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi; Sanayei, Ali; Dolatabadi, Hossein Rezaei; … - In: International journal of business information systems : … 30 (2019) 2, pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
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An integrated model for customer's e-loyalty : evidence from online shopping in Vietnam
Ha Nam Khanh Giao; Bui Nhat Vuong - In: International journal of business information systems : … 45 (2024) 3, pp. 297-323
Persistent link: https://www.econbiz.de/10015061794
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Impact of social relationships on electronic word of mouth in social networking sites : a study of Indian social network users
Sahrma, Smita; Rehman, Asad - In: International journal of electronic marketing and … 8 (2017) 2, pp. 93-115
Persistent link: https://www.econbiz.de/10011796485
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An empirical investigation of online review diagnosticity
Raju, G. Amar; Joseph, Dennis - In: International journal of business information systems : … 25 (2017) 3, pp. 319-335
Persistent link: https://www.econbiz.de/10011756954
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Market mavens in social media : examining young Chinese consumers' viral marketing attitude, eWOM motive, and behavior
Yang, Hongwei Chris - In: Journal of Asia Pacific business 14 (2013) 2, pp. 154-178
Persistent link: https://www.econbiz.de/10009754669
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How sender and receiver jointly shape message : an empirical study on transactional relationship in electronic word of mouth
Bao, Tong - In: International journal of internet marketing and … 9 (2015) 4, pp. 267-285
Persistent link: https://www.econbiz.de/10011497455
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The impact of university brand identification and eWOM behaviour on students' psychological well-being : a multi-group analysis among active and passive social media users
Lee, Daisy; Ng, Peggy M. L.; Bogomolova, Svetlana - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 3/4, pp. 384-403
Persistent link: https://www.econbiz.de/10012249035