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Recognise me or pay me? : how rewards for online restaurant reviews impact continuity : a cross-country investigation

Labsomboonsiri, Saranya; Mathews, Shane; Luck, Edwina; … - In: International journal of hospitality management 106 (2022), pp. 1-11

Persistent link: https://www.econbiz.de/10013383274

WorkChoices, ImageChoices and the marketing of new industrial relations legislation

Bailey, Janis; Townsend, Keith; Luck, Edwina - In: Work, Employment & Society 23 (2009) 2, pp. 285-304

This article takes a critical discourse approach to one aspect of the Australian WorkChoices industrial relations legislation: the government's major advertisement published in national newspapers in late 2005 and released simultaneously as a 16-page booklet.This strategic move was the initial...

Persistent link: https://www.econbiz.de/10010890534

An investigation of problem-solving support and relaxation motivations on e-WOM

Labsomboonsiri, Saranya; Mathews, Shane; Luck, Edwina - In: Journal of marketing communications 23 (2017) 3, pp. 273-292

Persistent link: https://www.econbiz.de/10011705493

WorkChoices, ImageChoices and the marketing of new industrial relations legislation

Bailey, Janis; Townsend, Keith; Luck, Edwina - In: Work, employment & society : a journal of the British … 23 (2009) 2, pp. 285-304

Persistent link: https://www.econbiz.de/10003854554

What advertisers need to know about the iYGeneration : an Australian perspective

Luck, Edwina; Mathews, Shane - In: Journal of promotion management : JPM 16 (2010) 1/2, pp. 134-147

Persistent link: https://www.econbiz.de/10003974804

IMC : has anything really changed? ; a new perspective on an old definition

Luck, Edwina; Moffatt, Jennifer - In: Journal of marketing communications 15 (2009) 5, pp. 311-325

Persistent link: https://www.econbiz.de/10003923340

Online environmental citizenship : a leximancer analysis of green blogs

Ginanti, Ayu; Luck, Edwina - 2011

Persistent link: https://www.econbiz.de/10010191048

The electronic village : the digital challenges in communication strategies for sporting organisations

Buchanan, Elizabeth; Luck, Edwina - In: International journal of business environment : IJBE 2 (2008/09) 2, pp. 258-279

Persistent link: https://www.econbiz.de/10003760495

IMC: Has anything really changed? A new perspective on an old definition

Luck, Edwina; Moffatt, Jennifer - In: Journal of marketing communications 15 (2009) 5, pp. 311-326

Persistent link: https://www.econbiz.de/10008334831

The electronic village : the digital challenges in communication strategies for sporting organisations

Buchanan, Elizabeth; Luck, Edwina - In: International journal of business environment : IJBE 2 (2008/09) 2, pp. 258-279

Persistent link: https://www.econbiz.de/10009878403