Narrow search
Showing 1 - 10 of 82
Cover Image
How does authenticity enhance flow experience through perceived value and involvement : the moderating roles of innovation and cultural identity
Zhang, Shu-Ning; Li, Yong-Quan; Liu, Chih-Hsing; Ruan, … - In: Journal of travel and tourism marketing 36 (2019) 6, pp. 710-728
Persistent link: https://www.econbiz.de/10012179460
Cover Image
A study on China's time-honored catering brands : achieving new inheritance of traditional brands
Zhang, Shu-Ning; Li, Yong-Quan; Liu, Chih-Hsing; Ruan, … - In: Journal of retailing and consumer services 58 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012431131
Cover Image
Does live performance play a critical role in building destination brand equity : a mixed-method study of "Impression Dahongpao"
Zhang, Shu-Ning; Li, Yong-Quan; Liu, Chih-Hsing; Ruan, … - In: Journal of retailing and consumer services 59 (2021), pp. 1-16
Persistent link: https://www.econbiz.de/10012434229
Cover Image
Reconstruction of the relationship between traditional and emerging restaurant brand and customer WOM
Zhang, Shu-Ning; Li, Yong-Quan; Liu, Chih-Hsing; Ruan, … - In: International journal of hospitality management 94 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012495122
Cover Image
How to create tourists' enjoyment? : critical factors and strategic configurations for cultural and creative tourists' enjoyment
Ruan, Wen-Qi; Yang, Ting-Ting; Zhang, Shu-Ning; Liu, … - In: Journal of travel and tourism marketing 38 (2021) 6, pp. 554-567
Persistent link: https://www.econbiz.de/10012623375
Cover Image
Would you enjoy virtual travel? : the characteristics and causes of virtual tourists’ sentiment under the influence of the COVID-19 pandemic
Zhang, Shu-Ning; Li, Yong-Quan; Ruan, Wen-Qi; Liu, … - In: Tourism management : research, policies, practice 88 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013194446
Cover Image
Influencing factors and formation process of cultural inheritance-based innovation at heritage tourism destinations
Wang, Mei-Yu; Li, Yong-Quan; Ruan, Wen-Qi; Zhang, Shu-Ning - In: Tourism management : research, policies, practice 100 (2024), pp. 1-18
Persistent link: https://www.econbiz.de/10014457504
Cover Image
Cultural distortion risks at heritage sites : scale development and validation
Zhang, Shu-Ning; Ruan, Wen-Qi; Li, Yong-Quan; Xiao, Honggen - In: Tourism management : research, policies, practice 102 (2024), pp. 1-16
Persistent link: https://www.econbiz.de/10014457755
Cover Image
Knowledge-based or affection-based? : the influence mechanism of heritage tourism interpretation content on tourists' willingness to inherit culture
Ruan, Wen-Qi; Wang, Mei-Yu; Zhang, Shu-Ning; Li, Yong-Quan - In: Tourism management : research, policies, practice 102 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014457762
Cover Image
How B&B experience affects customer value cocreation under the social servicescape : an emotional psychological perspective
Wang, Mei-Yu; Li, Yong-Quan; Ruan, Wen-Qi; Zhang, Shu-Ning - In: Tourism review 78 (2023) 1, pp. 72-88
Persistent link: https://www.econbiz.de/10014235260