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Schweidel, David A.; Foutz, Natasha Zhang; Tanner, Robin J. - In: Marketing science : the marketing journal of the … 33 (2014) 6, pp. 763-780

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Schweidel, David A.; Moe, Wendy W. - In: Journal of marketing research : JMR 51 (2014) 4, pp. 387-402

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Moe, Wendy W.; Schweidel, David A. - In: The history of marketing science, (pp. 319-340). 2014

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Park, Chang Hee; Park, Young-hoon; Schweidel, David A. - In: International journal of research in marketing : IJRM ; … 31 (2014) 3, pp. 266-279

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